Kings College London (KCL) • International Management
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Modules International Management at Kings College London (KCL)
Notes available for the following courses of International Management at Kings College London (KCL)
Latest notes & summaries Kings College London (KCL) • International Management
Summary of article: What is really different about emerging market multinationals? - Ramamurti (2012)
Summary of article: Reinventing strategies for emerging markets: beyond the transnational model - London and Hart (2004)
Summary of article: The international penetration of ibusiness firms: network effects, liabilities of outsidership and country clout - Chen et al. (2018)
Summary of article: Explaining the internationalisation of ibusiness firms - Brouthers et al. (2016)
Summary of the article: The eclectic paradigm as an envelope for economic and business theories of MNE activity - Dunning (2000)
A summary of the article: The effect of cultural distance on entry mode choice, international diversification, and MNE performance: a meta analysis - Tihanyi et al. (2005)
Book: Global Marketing by Keegan and Green
Summary: Chapter 9
Book: Global Marketing by Keegan and Green
Summary: Chapter 12
Book: Global Marketing by Keegan and Green
Summary: Chapter 4
Book: Global Marketing by Keegan and Green
Summary: Chapter 11