Nwoo
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M2 Limitations of Market Research
In conclusion there were a lot of limitations of our survey but we managed to work through them and design the best soft drink which would be most popular with teenagers. Whilst there were lots of limitations there were also lots of things that went very well within the survey including no negative respondents, over 30 surveys completed and a conclusive result. Finally, I would say that our survey went very well but for next time there would be a few things we could improve upon.
- Case
- • 3 pages •
In conclusion there were a lot of limitations of our survey but we managed to work through them and design the best soft drink which would be most popular with teenagers. Whilst there were lots of limitations there were also lots of things that went very well within the survey including no negative respondents, over 30 surveys completed and a conclusive result. Finally, I would say that our survey went very well but for next time there would be a few things we could improve upon.
D2 Recommendations for market research
In this task I will recommending multiple different ways in which we could have improved our market research used to contribute to the development of the soft drink. I will be identifying limitations of our survey and what we could have done to improve this, and how we would do better if we were to do the survey again.
- Case
- • 4 pages •
In this task I will recommending multiple different ways in which we could have improved our market research used to contribute to the development of the soft drink. I will be identifying limitations of our survey and what we could have done to improve this, and how we would do better if we were to do the survey again.
P1 Describe how marketing techniques are used to market products in two organisations Tesco and Coke
In conclusion, marketing techniques are very important when running a company. Without branding there wouldn’t be any way to recognize your product. Without the Ansoff Matrix, companies would not be able to grow and expand into different areas. Finally, without relationship marketing companies would be unable to retain customer loyalty. This shows how these marketing techniques are essential to the survivability of the company.
- Case
- • 6 pages •
In conclusion, marketing techniques are very important when running a company. Without branding there wouldn’t be any way to recognize your product. Without the Ansoff Matrix, companies would not be able to grow and expand into different areas. Finally, without relationship marketing companies would be unable to retain customer loyalty. This shows how these marketing techniques are essential to the survivability of the company.