Luxury fashion brand Study guides, Revision notes & Summaries
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BTEC International Business Unit 5 Assignment 1
- Essay • 28 pages • 2022
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BTEC International Business Unit 5 
Assignment 1 
Why Trade Internationally? 
In my essay I will be presenting the reasons why two businesses (BMW and River Island) operate 
in contrasting international markets. Using the information from this research I will equally 
proceed in explaining the types of finance available for international business and the main 
features of globalization that affect BMW and River Island. In addition to this I will explore the 
role of trading blocs on internation...
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Business of Fashion and Retail Final Exam Questions with 100% correct answers
- Exam (elaborations) • 48 pages • 2024
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Collections - correct answer Generally refers to the apparel and accessories presented by luxury/designer fashion brand company through runway shows. Design collections often include la large and wide range of items. 
 
Line - correct answer Consists of one large group of several; small groups of apparel and/or accessories, developed around the design brief. 
 
A theme may be used to direct color, fabric, design details, or a purpose that links the items together. 
 
Groups - correct answer Smal...
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MNM3709 ASSIGNMENT 4 ANSWERS SEMESTER 1 2023 ALL SIX QUESTIONS AND ANSWERS 2023.
- Exam (elaborations) • 10 pages • 2023
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CASE STUDY 
You have been appointed by MAXHOSA Africa as a strategic consultant to improve their strategic plan 
on specific elements regarding their competitor analysis, internal market environment, and customer 
experience management strategy. 
Conduct research on MAXHOSA Africa, using the following links: 
- a/pages/about-1 
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Compile a strategic report for MAXHOSA Africa on how they can approach the following elements: 
COMPETITOR ANALYSIS 
Use any five (5) dimensions of market ana...
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MKTG 396Introduction to Marketing Sample Final Examination Questions And Answers All Correct
- Exam (elaborations) • 16 pages • 2023
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MKTG 396Introduction to Marketing Sample Final Examination Questions And Answers All Correct 
All of the following are common uses for a direct marketing customer database except 
which one? 
a. generating sales leads 
b. identifying prospective customers 
c. profiling customers based on previous purchases 
d. gathering marketing intelligence about competitors 
e. building long-term customer relationships 
2. ________ are the sum of the ______________ for any given level of production. 
a. Fixed...
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MGMT 2023 EXAM QUESTIONS AND ANSWERS ALL CORRECT
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MGMT 2023 EXAM QUESTIONS AND ANSWERS ALL CORRECT 
In the context of decision making, a _____ is a gap between a desired state and an existing state. - CORRECT ANSWERS problem 
 
_____ is a barrier to good decision making caused by pressure within a group for members to agree with each other. - CORRECT ANSWERS Groupthink 
 
Jenna occasionally steals office supplies from her workplace when her workplace is empty. She was diagnosed with kleptomania and...
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CSFRST 2300 Exam 1 Study Guide Exam Questions and Answers
- Exam (elaborations) • 9 pages • 2024
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CSFRST 2300 Exam 1 Study Guide Exam Questions and Answers 
 
2000s - Answer-underperforming heritage brands do total brand revitalization (Tom Ford and Gucci, Miuccia Prada and Prada, Dore Maie Bravo and Burberry); luxury brands reinvest in supply chain, buy back license agreements 
 
2000s - Answer-arrival of web 2.0/brand as a myth (philosophical) 
 
2010 - Answer-e-commerce fashion (asos, nasty gal) rise quickly, style rookie promotes 11 year old Tavi Gevinson to front row as she presented de...
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CSFRST 2300 Exam 3 Questions and Answers Latest Updated
- Exam (elaborations) • 6 pages • 2024
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CSFRST 2300 Exam 3 Questions and Answers Latest Updated 
 
Brand Communication - Answer-· (Similar to luxury) focus on high ad expenditure in magazine and editorial coverage 
· Celeb endorsements, prestige retail locations 
 
Ron Schuller - Answer-· Transforming brands (in particular the presentation focused on Benjamin Moore, a paint company. Looked like he talked a lot about color too) Red Barn Consulting 
 
Co-Branding - Answer-· Limited collaborations: Example-> Designer only 
· Not ...
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CSFRST 2300 Exam 3 Questions and Answers Latest Updated
- Exam (elaborations) • 6 pages • 2024
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CSFRST 2300 Exam 3 Questions and Answers Latest Updated 
 
Brand Communication - Answer-· (Similar to luxury) focus on high ad expenditure in magazine and editorial coverage 
· Celeb endorsements, prestige retail locations 
 
Ron Schuller - Answer-· Transforming brands (in particular the presentation focused on Benjamin Moore, a paint company. Looked like he talked a lot about color too) Red Barn Consulting 
 
Co-Branding - Answer-· Limited collaborations: Example-> Designer only 
· Not ...
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Jeo 39 - 1ALL SOLUTION 2024 EDITION LATEST UPDATE GUARANTEED GRADE A+
- Exam (elaborations) • 139 pages • 2024
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Word History: We didn't have this word for a person who studies the natural & physical world until William Whewell invented it in 1834? 
Scientist 
Word History: Lewis Carroll coined this word, perhaps as a portmanteau of "chuckle" & "snort"? 
Chortle 
Brainpower 
TV Catchphrase: Mork:This double-talk Orkan signoff? 
Nanu Nanu 
Party: Combining a holiday & a month, it's the title of a Preston Sturges film, or a party theme illustrated here? 
Christmas in July 
Brest: Brest is in this regio...
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CSFRST 2300 Exam Questions with 100% Verified Answers
- Exam (elaborations) • 6 pages • 2024
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CSFRST 2300 Exam Questions with 100% Verified Answers 
 
communication channels - Answer-advertising, PR, publicity, fashion shows, in-store promotion 
 
advertising - Answer-newspaper (poor quality), magazines (expensive), apps (targeted but ignored) 
 
public relations - Answer-enhances brand image, communicates socially responsible activities, can control message, needs time and money 
 
publicity - Answer-non-paid word of mouth, can be unbiased but not controlled 
 
communication goals - Ans...
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