Marketing mix Study guides, Revision notes & Summaries
Looking for the best study guides, study notes and summaries about Marketing mix? On this page you'll find 3614 study documents about Marketing mix.
Page 4 out of 3.614 results
Sort by
-
DECA Marketing Performance Indicators Questions and Answers Graded A
- Exam (elaborations) • 32 pages • 2023
- Available in package deal
-
- £8.53
- 1x sold
- + learn more
DECA Marketing Performance Indicators Questions and Answers Graded A Explain the concept of market and market identification. A market is a group of consumers who have a common interest, need or want of a given good or service. This group of consumers also must be able to purchase the product. Identifying a market is an important activity in marketing as products will not appeal to everyone. Marketers identify markets' common interests by classifying consumer's demographic, geographic and psyc...
-
MGT 6311 Midterm Questions And Answers 2022/2023
- Exam (elaborations) • 5 pages • 2022
- Available in package deal
-
- £8.13
- 2x sold
- + learn more
Shift in marketing mix - Answer- Reach, effectiveness, and efficiency 
 
goal of marketing - Answer- to create a product/service that sells 
 
GOST hierarchy - Answer- Goals, Objectives(specific metrics), Strategies, tactics aka hierarchy towards achieving goals 
 
5 C's - Answer- Customer, competitors, collaborators, company, context 
 
Customer marketing model - Answer- Awareness 
Interest/Engagement 
Acquisition 
Customer Segmentation 
Customer Retention 
Support/Advocacy 
 
RFM - Answer- re...
-
MGT 103 Midterm 1 DeMill questions and answers 100% correct
- Exam (elaborations) • 4 pages • 2023
- Available in package deal
-
- £17.48
- 4x sold
- + learn more
MGT 103 Midterm 1 DeMill questions and answers 100% correct 
4 P's of Marketing 
Product, Price, Place, Promotion 
 
 
 
Question Marks 
Low share of high-growth market 
 
 
 
Stars 
High share of high-growth market 
 
 
 
Cash Cows 
generates large amount of cash 
 
 
 
Dogs 
Low share of slow-growth markets 
 
 
 
SWOT analysis 
strengths, weaknesses, opportunities, threats 
 
 
 
product 
features, brand name, packaging, service, warranty 
 
 
 
price 
list price, discounts, allowances, cred...
-
Marketing Capstone Exam 1 2023 with 100% correct answers
- Exam (elaborations) • 30 pages • 2023
-
- £7.72
- 1x sold
- + learn more
Marketing Capstone Exam 1 Questions & Answers 2023 
 
 
Tactical Targeting - ANSWER-The process of linking value-based segments to corresponding observable and actionable profiles 
 
Observable characteristics of a value-based target market - ANSWER-Behavioral and Demographic 
 
Demographic Factors - ANSWER-- outline the key descriptive characteristics of target customers 
- includes age, gender, income, education, ethnicity, geographic location, employment size 
 
Behavioral Factors - ANSWER-- ...
-
WGU C201 Business Acumen Exam With 100% Correct Answers 2023.
- Exam (elaborations) • 12 pages • 2023
- Available in package deal
-
- £8.94
- 1x sold
- + learn more
WGU C201 Business Acumen Exam With 100% Correct Answers 2023. 
Which part of the organizing process aids in effective and efficient progress toward 
planned goals and often results in changes within the organization? - Correct answerEvaluating results 
What is the result of a company increasing the delegation of authority and the span of 
control? - Correct answer-Increased number of direct reports per manager 
Which two key elements does an effective organization include? - Correct answerHuman ...
-
BTEC Business Level 3 - Unit 2 - Developing a Marketing Campaign - Rational Exam
- Other • 4 pages • 2023
- Available in package deal
-
- £3.48
- 10x sold
- + learn more
Btec business level 3 national diploma - unit 2, Rationale Exam Answer... this is from a distinction* distinction* student in 2023 
 
This will meet all the necessary requirements. Saves time and increases efficiency. Note: Please see rest of uploads to get other tasks and all the units for your WHOLE course... including exams
-
ETS MFT BUSINESS EXAM | Answered Correctly! Summer 2022-23.
- Exam (elaborations) • 37 pages • 2023
-
- £10.24
- 4x sold
- + learn more
ETS MFT BUSINESS EXAM 
 
The principal difference between variable costing and absorption costing centers on: 
 
a) whether variable manufacturing costs should be included as product costs 
 
b) whether fixed manufacturing costs should be included as product costs 
 
c) whether fixed manufacturing costs and fixed selling and administrative costs should be included as product costs 
 
d) none of these. 
 
General Bikes is debating which marketing research options to employ. The traditional p...
-
MKTG 396 FINAL EXAM 2022 NEW REVIEW SOLUTIONS 2022-2023 LATEST EXAM UPDATE FOR ATHABASCA UNIVERSITY
- Exam (elaborations) • 19 pages • 2022
- Available in package deal
-
- £6.50
- 1x sold
- + learn more
LATEST EXAM UPDATE FOR ATHABASCA UNIVERSITY 
 
product - Anything that can be offered to a market for attention, acquisition, use, or consumption that might satisfy a want or need 
 
service - an activity, benefit, or satisfaction offered for sale that is essentially intangible and does not result in the ownership of anything 
 
Market Offerings - combination of products, services, information, or experiences offered to a market to satisfy a need or want 
 
Marketing Mix - Product, Price, Place,...
-
Unit 17 Assignment 2 - Pearson Level 3 BTEC Business
- Essay • 14 pages • 2024
- Available in package deal
-
- £10.49
- 1x sold
- + learn more
This assignment was awarded the distinction grade for the Level 3 BTEC Business course by Pearson. 
 
This assignment focuses on Starbucks, and has an introduction, Conclusion, and references section, and fully explains, analyses, and evaluates all aspects to achieve the highest marks. As part of this assignment, I have also created my own banner and social media adverts on Canva and added them to this document. 
 
The criteria covered in this assignment are: 
P6 – Outline for a digital marke...
-
MGT 103 Midterm (Bates) questions and answers 100% correct
- Exam (elaborations) • 6 pages • 2023
- Available in package deal
-
- £15.45
- 1x sold
- + learn more
MGT 103 Midterm (Bates) questions and answers 100% correct 
marketing 
interpret the needs and wants of customers, communicate solutions, facilitate change, decision making is messy and may not be "right" answer 
 
 
 
sales era 
1930s-1970s 
 
 
 
production era 
1850-1930s 
 
 
 
marketing concept era 
1950s-2000s 
 
 
 
customer relationship era 
1980s-present 
 
 
 
marketing concept 
identifies needs and wants of the customer and provides it to them better than the competition can 
 
 
 
...