Ai in digital marketing Study guides, Revision notes & Summaries

Test Bank for Information Technology for Management: Driving Digital Transformation to Increase Local and Global Performance, Growth and Sustainability, 12th Edition 12e by Efraim Turban, Carol Pollard, Gregory Wood. Full Chapters test bank are included - Chapter 1 to 14 CHAPTER 1: Digital Transformation Disrupts Companies, Competition, and Careers Locally and Globally Introduction 1.1 Doing Business in the On-Demand and Sharing Economies 1.2 Business Process Improvement and Competition 1...

COM4805 Assignment 4 2024 Answers/Solutions (Due 17 Jan 2024) COM4805 – Examination Portfolio Question 1 Louise van Dyk This lecture • Basics of Question 1 • Reading and Resources for Question 1 • How to approach and answer this question • Structure examples • Application examples Basics of Question 1 • Question 1: Fields of organisational communication – Essay – 2000 – 2500 words (5 – 7 pages in 12-point Arial and 1.5 line spacing) – 30 marks – Assignm...

PRGM TTD Data Decision Making Questions and Answers 100% Solved What is the overall goal for Koa AI? For traders to be able to exercise judgment over what's happening with AI Which of the following describe a best practice for using data? Use your advertiser's first- party data Let AI lookalike model and find new groups of users who look like your converters Which of the following sentences are true? AI and humans can do many of the same thing, but they do them in different way...

The ongoing relationship between the customer and the brand is referred to as: - customer journey - market segmentation - customer satisfaction - customer engagement correct answers Customer Engagement The trend to break down markets into smaller, increasingly well-defined niche markets is called: - market segmentation - demographics - consumer cohort groups - psychographics correct answers market segmentation Which of the following is an example of demographic data? - Buying prac...

Exam 2 UGBA 104 Study Material Questions and Answers 10 social media trends to watch in 2023 - CORRECT ANSWER-1) Less copy and paste trends 2) UGC creators shine 3) YouTube Shorts take off 4) AI goes mainstream 5) Rise of LinkedIn creators 6) Keyword search & SEO take center stage 7) Gated content 8) Storytelling 9) Instagram doubles down on creators 10) Pay transparency between brands and creators AI in digital marketing - CORRECT ANSWER-1) Smart speakers: a new channel f...

Salesforce User Experience Designer Exam {Answered Correctly} 2023. Study set for Salesforce UX Designer Certification When you're in the discovery phase, what should you think about when shaping your discovery questions? A. Participant compensation is significant and you interview people only outside of their work hours B. You should always recruit the widest range of people for your study (even if they're entirely unrelated to the focus of the problem you're researching). C. Eac...

MKTG 3340 Final Exam Questions and Answers 100% Pass Role of Marketing Generate profitable revenue When a marketer can describe something it is called a product concept After buying an item we experience what? cognitive dissonance Ways to engage consumers, directly or indirectly -Directly: physically, email newsletters, one to one basis, calling, sending direct ads/texting, create relationship, personalizing advertising toward you -Indirectly: social media, PR, content marketing, commercials...

Adaptability Improvise and demonstrate flexibility in order to move forward (being able to deal with problems, pivot and improvise in order to move forward) What does adaptability look like? being able to work with different kinds of people, making the most out of the new situation, Being able to pivot in the face of adversity, Being open-minded, Knowing there is not only one right way Brainpower Read More 0:00 / 0:00 Professional Attributes Demonstrate responsible behavi...

Exam 2 UGBA 104 Study Material Questions and Answers 10 social media trends to watch in 2023 - CORRECT ANSWER-1) Less copy and paste trends 2) UGC creators shine 3) YouTube Shorts take off 4) AI goes mainstream 5) Rise of LinkedIn creators 6) Keyword search & SEO take center stage 7) Gated content 8) Storytelling 9) Instagram doubles down on creators 10) Pay transparency between brands and creators AI in digital marketing - CORRECT ANSWER-1) Smart speakers: a new channel f...

MKTG 3340 Final Exam Role of MKTG generate profitable revenue When a marketer can describe something/write it down it is called a Product Concept Brainpower Read More After buying an item we experience what? Cognitive dissonance/buyer's remorse cognitive dissonance buyer discomfort caused by post purchase conflict Ways to engage consumers, directly physically, email newsletters, one to one basis ways to engage consumers indirectly social media, PR, search eng...