Low end fashion retailer Study guides, Revision notes & Summaries

Task 3 is broken down in to two pieces, report and powerpoint presentation. In this report i have explained how the image of a chosen fashion retailer meets the needs of its target market. I have also analysed how a chosen fashion retailer has developed an image that is compatible with its target market and product range. In this case, i have used Tom Ford as a high end fashion retailer Vs Primark as the low-end retailer.

In this task/report, i have done the following: 1) Explained the characteristics of the target markets of different fashion retailers. 2) Explained the policies of different fashion retailers in terms of their retail service offer. 3) Analysed how the characteristics of different target markets influence the retail service policies of different retailers 4) Evaluated the way in which a fashion retailer has adapted its policies in response to an identified target market characteristic. By cover...

In this task, i have described how a fashion trend is influenced in its development (P3). I then described the impact of different fashion trends on retail services (P4). Finnaly, I compared different fashion trends in terms of their impact upon retail services (M2). Very nicely detailed piece of work.

1. Vatain Inc. is an apparel manufacturer that markets its products based on consumers’ tastes and preferences. It has introduced several brands to achieve this purpose. Another brand is directed at high-end customers who do not have budget constraints. One brand caters to the fashion-conscious customers who watch out for the latest trends in fashion. Yet another brand is meant to attract customers who value comfort over fashion. In this scenario, which of the following marketing strategies ha...

Question Question 1 Not yet answered Graded out of 1.00 Flag question Question text Which of the following is a reason for a company to raise its prices? Select one: a. to address the issue of overdemand for a product b. to win a larger share of the market c. to use excess capacity d. to boost sales volume e. to balance out decreasing costs Question 2 Not yet answered Graded out of 1.00 Flag question Question text The National Traffic and Safety Act (1958) provides for the creation of compulsory...