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Principles of Marketing samenvattingen (1e druk)
Lloyd C. Harris, Nigel Piercy - ISBN: 9781292092898
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Bekijk alle 64 samenvattingen van Principles of Marketing, geschreven door Lloyd C. Harris, Nigel Piercy. De samenvattingen van Principles of Marketing op Stuvia zijn geschreven door studenten of docenten, waardoor je de inhoud van het studieboek makkelijker en sneller begrijpt. Door de samenvatting te vinden die perfect bij jouw leerstijl past, wordt studeren een stuk eenvoudiger.
Meest verkochte samenvattingen voor Principles of Marketing
Complete Marketing & Sales I summary for the first quarter test in year 1 of the International Business programme.
- Samenvatting
- • 17 pagina's •
Complete Marketing & Sales I summary for the first quarter test in year 1 of the International Business programme.
Summary marketing year 2 Q1, Chapters 1/2/11/12/14 incl. training powerpoints. Principles of marketing.
- Samenvatting
- • 31 pagina's •
Summary marketing year 2 Q1, Chapters 1/2/11/12/14 incl. training powerpoints. Principles of marketing.
This summary covers the topics: BCG Matrix, Confrontation Matrix with strategies per quadrant, Product and Pricing strategies with the product life cycle, market penetration and market skimming, Place and communication strategies including distribution channels, push and pull strategy. Further, the highlights of the book 'Principles of Marketing' by Philip Kotler (7th edition) are covered regarding: Chapter 1, 8, 11, 12, 14, and 15. This is for the Marketing exam of International Business year...
- Samenvatting
- • 32 pagina's •
This summary covers the topics: BCG Matrix, Confrontation Matrix with strategies per quadrant, Product and Pricing strategies with the product life cycle, market penetration and market skimming, Place and communication strategies including distribution channels, push and pull strategy. Further, the highlights of the book 'Principles of Marketing' by Philip Kotler (7th edition) are covered regarding: Chapter 1, 8, 11, 12, 14, and 15. This is for the Marketing exam of International Business year...
This is an English summary for the course Service Marketing/ Marketing Action Plan (MKDE), taught at Tio university of applied sciences.
- Samenvatting
- • 30 pagina's •
This is an English summary for the course Service Marketing/ Marketing Action Plan (MKDE), taught at Tio university of applied sciences.
Summary of Chapter 11 Principles of Marketing (Kotler, Philip, Armstrong Gary,Harris Lloyd, Piercy Nigel) 7TH Edition. All the matters that are described in the chapter are summed up and where needed explained. course: MPEN-MKG-14 - 9781292092898
- Samenvatting
- • 3 pagina's •
Summary of Chapter 11 Principles of Marketing (Kotler, Philip, Armstrong Gary,Harris Lloyd, Piercy Nigel) 7TH Edition. All the matters that are described in the chapter are summed up and where needed explained. course: MPEN-MKG-14 - 9781292092898
Summary of Chapter 10 Principles of Marketing (Kotler, Philip, Armstrong Gary,Harris Lloyd, Piercy Nigel) 7TH Edition. All the matters that are described in the chapter are summed up and where needed explained. course: MPEN-MKG-14 - 9781292092898
- Samenvatting
- • 2 pagina's •
Summary of Chapter 10 Principles of Marketing (Kotler, Philip, Armstrong Gary,Harris Lloyd, Piercy Nigel) 7TH Edition. All the matters that are described in the chapter are summed up and where needed explained. course: MPEN-MKG-14 - 9781292092898
IBMS 1st year, Basics of Marketing Quarter 4
- Samenvatting
- • 14 pagina's •
IBMS 1st year, Basics of Marketing Quarter 4
The summary contains information from various chapters in the book and slides
- Samenvatting
- • 38 pagina's •
The summary contains information from various chapters in the book and slides
avans Breda, International business International marketing and sales year 1, quarter 1 principles of marketing chapter 7 full summary
- Samenvatting
- • 2 pagina's •
avans Breda, International business International marketing and sales year 1, quarter 1 principles of marketing chapter 7 full summary
principles of marketing chapter 1 kotler
- Samenvatting
- • 4 pagina's •
principles of marketing chapter 1 kotler
Heb jij documenten die matchen met dit boek? Verkoop het en verdien geld aan je kennis!
Nieuwste samenvattingen van Principles of Marketing
Summary of marketing BS Y2-Q1. Includes slides from class and Kotler chapters 1, 2, 8, 11, 12, 15
- Samenvatting
- • 42 pagina's •
Summary of marketing BS Y2-Q1. Includes slides from class and Kotler chapters 1, 2, 8, 11, 12, 15
A summary of the marketing course. It contains everything explained in the classes and everything that needs to be learned from the book (principles of marketing).
- Samenvatting
- • 13 pagina's •
A summary of the marketing course. It contains everything explained in the classes and everything that needs to be learned from the book (principles of marketing).
A summary of the GMC course. It contains everything explained in the classes.
- Samenvatting
- • 17 pagina's •
A summary of the GMC course. It contains everything explained in the classes.
avans international business international marketing and sales year 1 quarter 1
- Samenvatting
- • 5 pagina's •
avans international business international marketing and sales year 1 quarter 1
avans international business international marketing and sales year 1 quarter 1
- Samenvatting
- • 8 pagina's •
avans international business international marketing and sales year 1 quarter 1
avans international business international marketing and sales year 1 quarter 1
- Samenvatting
- • 3 pagina's •
avans international business international marketing and sales year 1 quarter 1
Avans Breda, first year, first Quarter 2019/20120 Book Principles of marketing (7th edition) the full summary of chapter 3, containing all of the highlights and models used in the book as well ass all the important content for the exam.
- Samenvatting
- • 6 pagina's •
Avans Breda, first year, first Quarter 2019/20120 Book Principles of marketing (7th edition) the full summary of chapter 3, containing all of the highlights and models used in the book as well ass all the important content for the exam.
avans Breda, International business International marketing and sales year 1, quarter 1 principles of marketing chapter 7 full summary
- Samenvatting
- • 2 pagina's •
avans Breda, International business International marketing and sales year 1, quarter 1 principles of marketing chapter 7 full summary
avans International Business summary international Marketing and Sales, year 1, quarter 1 principles of marketing chapter 14 full summary
- Samenvatting
- • 3 pagina's •
avans International Business summary international Marketing and Sales, year 1, quarter 1 principles of marketing chapter 14 full summary
avans international business international marketing and sales year 1 quarter 1 full summary chapter 8
- Samenvatting
- • 5 pagina's •
avans international business international marketing and sales year 1 quarter 1 full summary chapter 8
Heb jij documenten die matchen met dit boek? Verkoop het en verdien geld aan je kennis!
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Waarom studeren met boeksamenvattingen op Stuvia?
Relevantie, efficiëntie en gemak. Dat zijn belangrijke elementen tijdens het studeren of het voorbereiden voor een vak, examen of tentamen. Studeren met behulp van samenvattingen, die gekoppeld zijn aan het ISBN-nummer van jouw (studie)boek, is relevanter dan ooit. Jouw medestudenten of (bijles)docenten delen hun kennis om jou te helpen in de voorbereiding op jouw examens. Zoek het ISBN-nummer van je studieboek en je weet zeker dat je de juiste samenvatting koopt. Zo kom je niet voor verrassingen te staan tijdens je tentamens.
Alle samenvattingen op Stuvia zijn geschreven door studenten die het examen al hebben gemaakt, docenten die de stof doceren of professionele uitgevers. Hierdoor kun jij er op vertrouwen dat je de lesstof makkelijker begrijpt én dat de samenvatting alle elementen bevat die worden getoetst in het examen. Zoek het boek dat je moet bestuderen op via het ISBN-nummer en kies de beste samenvatting van het studieboek.