Clv Samenvattingen, Aantekeningen en Examens

MISY 5380 - CRM - Ch. 1 Introduction to Customer Relationship ManagementCustomer Relationship Management (CRM) - correct answer enables an organization to better manage relationships with suppliers, distributors, dealers, etc. Reasons CRM is a difficult business practice to define - correct answer ► It can apply to different levels of customers. ► Some of the key components of CRM shift when considering business-to-business (B2B) versus business-to-consumer (B2C) relationships. ► Th...

WGU D099 Module Quizzes 1-12 - MODULE 1 SALES ROLE COMPLETE COMBINED EXAM SOLUTION QUESTIONS AND ANSWERS Jack has been selling cars for a car dealership for many years. A long-time customer named Omar walks into the dealership. Jack is surprised to see Omar, despite his being a loyal customer, since his most recent purchase occurred under two years ago. After the two talk for a while, Omar explains that he does not really need a new car, but he recently got a nice promotion at work and is t...

CRM, Big Data, Marketing Analytics Exam Questions And Answers (Verified And Updated) customer relationship management (CRM) - answera comprehensive business model for increasing revenues and profits by focusing on customers customer satisfaction - answerThe level of liking an individual harbors for an offering. customer loyalty - answerA customer's commitment to a company and its products and brands for the long run. customer lifetime value (CLV) - answeran important metric in CRM that ...

Big Data & Marketing Analytics Ch 5 Exam Questions With Verified Answers What is CRM? - answerSystematically tracking consumers' preferences and behaviors; tailored value propositions; firms get "up close and personal"; capture information at each customer touchpoint What is an example of CRM in action? - answerAmazon: very focused on their customers; "people who bought this looked at this"; have information based on your previous orders; Amazon Prime: value: instantly credit a retur...

CRM, Big Data, and Marketing Analytics Ch 5 Exam Questions And Answers (Verified And Updated) Customer Relationship Management (CRM) - answerA comprehensive business model for increasing revenues and profits by focusing on customers 3 Major Objectives of CRM - answerCustomer Acquisition, Customer Retention, Customer Profitability Customer Acquisition - answerGetting the right customers based on known or learned characteristics that will drive growth and increase margins Customer retenti...

MISY 5380 - CRM - Ch. 1 Introduction to Customer Relationship Management Customer Relationship Management (CRM) - correct answer enables an organization to better manage relationships with suppliers, distributors, dealers, etc. Reasons CRM is a difficult business practice to define - correct answer ► It can apply to different levels of customers. ► Some of the key components of CRM shift when considering business-to-business (B2B) versus business-to-consumer (B2C) relationships. ► ...

Marketing (1MA3) Midterm Study Notes What is Marketing? - a set of business practices designed to plan for and present an organization's products or services in ways that build effective customer relationships Core Aspects of Marketing - marketing is about creating value. it involves the product mix, entails an exchange, is about satisfying customer needs and wants, occurs in many settings, can be performed by anyone. Marketing Mix/4 P's - Product, Price, Place, Promotion Product (4...

CRM, Big Data, Marketing Analytics Exam Questions And Answers (Verified And Updated) customer relationship management (CRM) - answera comprehensive business model for increasing revenues and profits by focusing on customers customer satisfaction - answerThe level of liking an individual harbors for an offering. customer loyalty - answerA customer's commitment to a company and its products and brands for the long run. customer lifetime value (CLV) - answeran important metric in CRM that ...

CRM, Big Data, Marketing Analytics Exam Questions And Answers (Verified And Updated) customer relationship management (CRM) - answera comprehensive business model for increasing revenues and profits by focusing on customers customer satisfaction - answerThe level of liking an individual harbors for an offering. customer loyalty - answerA customer's commitment to a company and its products and brands for the long run. customer lifetime value (CLV) - answeran important metric in CRM that ...

Account Development Representative a sales specialist in charge of attracting, qualifying and securing new leads for further engagement and conversion Account Executive/AE/Closer a sales team member in charge of closing deals; converting qualified leads into paying customers Account Manager/AM/Farmer he or she is focused on managing and up-selling existing clients and accounts Business Development Representative also known as a Sales Development Representative (SDR). ...