Marketing strategy Samenvattingen, Aantekeningen en Examens
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Summary Marketing Strategy: articles & cases | MSc Marketing Management | Erasmus University - RSM
- Samenvatting • 7 pagina's • 2024
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Summary of all the articles and cases for Marketing Strategy. This summary includes all obligatory readings and cases. I have updated the summary after the exam to make sure all important information is included. 
 
The course Marketing Strategy was taught by Steven Sweldens and Serena D'Hooge in the master's program Marketing Management at Erasmus University (RSM).
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CE8 Internationale Marketingstrategie Samenvatting (in het Engels) - Alle tentamenstof - ISBN: 9781473778696
- Samenvatting • 37 pagina's • 2023
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Ik heb hiermee een 8.5 gehaald. 
 
Samenvatting CE8 Internationale Marketing - International Marketing Strategy 9e druk H1 tm H12 - Alle tentamenstof - Commerciële Economie - Jaar 2 blok 4. De samenvatting is geschreven in het Engels. 
 
Samenvatting van alle stof uit H1 tm H12 uit International Marketing Strategy die nodig is voor het tentamen CE8 Internationale Marketingstrategie. In de samenvatting zijn afbeeldingen uit het boek gebruikt om alles overzichtelijk te maken. 
 
Document is ov...
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Marketing Strategy lectures, obligatory articles and knowledge clips summary | Msc. Marketing Vu 2021-2022
- Samenvatting • 87 pagina's • 2022
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This is a summary of the course Marketing Strategy from the Msc. Marketing 2021-2022 (VU). This document contains a summary of all the knowledge clips, live lectures and all the obligatory academic articles. The findings of the articles are explained. The summary includes practice exam questions.
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TEST BANK for Marketing Management 6th Edition by Dawn Iacobucci Updated All Chapters A+
- Tentamen (uitwerkingen) • 140 pagina's • 2023
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- €17,31
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TEST BANK for Marketing Management 6th Edition by Dawn Iacobucci Updated All Chapters A+ Chapter 1: Why Is Marketing Management Important? Chapter 2: Customer Behavio r Chapter 3: Segmentation Chapter 4: Targeting Chapter 5: Positioning Chapter 6: Products: Goods and Services Chapter 7: Brands Chapter 8: New Products and Innovation Chapter 9: Pricing Chapter 10: Channels of Distribution Chapter 11: Advertising Messages and Marketing Communications Chapter 12: Integrated Marketing Communications...
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Test Bank for Essentials of Marketing, 18th Edition by Cannon Perreault
- Tentamen (uitwerkingen) • 1199 pagina's • 2023
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Test Bank for Essentials of Marketing 18e 18th Edition by Joseph Cannon, William Perreault and E. Jerome McCarthy. Full Chapters test bank included (Ch 1 to 19) 
 
Chapter 1: Marketing's Value to Consumers, Firms, and Society 
 
Chapter 2: Marketing Strategy Planning 
 
Chapter 3: Evaluating Opportunities in the Changing Market Environment 
 
Chapter 4: Focusing Marketing Strategy with Segmentation and Positioning 
 
Chapter 5: Final Consumers and Their Buying Behavior 
 
Chapter 6: Busine...
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Lectures Marketing Strategy
- College aantekeningen • 15 pagina's • 2022
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Lectures for the course Marketing Strategy, it's the first lecture and two guest lectures. Look at my profile for other documents such as the knowledge clips and the articles!
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Test Bank for Digital Marketing Foundations and Strategy, 5th Edition Debra ZahayLauren LabrecqueBrooke ReaveyMary Lou Roberts
- Tentamen (uitwerkingen) • 158 pagina's • 2024
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Test Bank for Digital Marketing Foundations and Strategy, 5th Edition Debra ZahayLauren LabrecqueBrooke ReaveyMary Lou Roberts'Already SM Test Bank for Digital Marketing Foundations and Strategy 5th Edition Debra Zahay, Lauren Labrecque, Brooke Reavey, Mary Lou Roberts
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Test Bank for Consumer Behavior Building Marketing Strategy 14th Edition Mothersbaugh / All Chapters 1-20 / Full Complete 2022 - 2023
- Tentamen (uitwerkingen) • 854 pagina's • 2022
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Test Bank for Consumer Behavior Building Marketing Strategy 14th Edition Mothersbaugh / All Chapters 1-20 / Full Complete 2022 - 2023
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Solutions Manual for Consumer Behavior: Building Marketing Strategy 14th Edition by David Mothersbaugh, Delbert Hawkins, Susan Bardi Kleiser
- Tentamen (uitwerkingen) • 241 pagina's • 2023
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Solutions Manual for Consumer Behavior: Building Marketing Strategy 14th Edition by David Mothersbaugh, Delbert Hawkins, Susan Bardi Kleiser
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MS Lecture Summary
- Samenvatting • 39 pagina's • 2023
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Lecture summary from the course Marketing Strategy. I took this course last year but made it up-to-date with this year's slides, so you're all good to go! Compared to last year, some sessions are in different order, or some content is a little extra for you this year, but might come in handy. Good luck!! 
 
 
(It does not include guest lecture content for copyright reasons.)
Studiestress? Voor verkopers op Stuvia zijn dit juist gouden tijden. KA-CHING! Verdien ook aan je samenvattingen en begin nu met uploaden. Ontdek alles over verdienen op Stuvia