Ariely Samenvattingen, Aantekeningen en Examens

Samenvatting Consumentengedrag 2; Neuromarketing Basisboek Neuromarketing - Eveline van Zeeland

This is a summary of the article "Zero as a Special Price"

Summary of the papers Lecture 2: Performance Measures Moers, F. 2006. Performance Measure Properties and Delegation. The Accounting Review 81(4): 897-924. Campbell, D. 2008. Nonfinancial performance measures and promotion-based incentives. Journal of Accounting Research 46(2): 297-332. Abernethy, M.A., J. Bouwens, and L. van Lent. 2013. The role of performance measures in the intertemporal decisions of business unit managers. Contemporary Accounting Research 30(3): 925-961 Lecture 3: Subjecti...

Summary of all the required articles for Behavioural Decision Making(EBB104A05), University of Groningen. The summary contains the following 20 articles: 1) Ariely, D., Gneezy, U., Loewenstein, G., & Mazar, N. (2009). Large stakes and big mistakes. 2) Rand, D. G., Greene, J. D., & Nowak, M. A. (2012). Spontaneous giving and calculated greed. 3) Salganik, M. J., Dodds, P. S., & Watts, D. J. (2006). Experimental study of inequality and unpredictability in an artificial cultural market. 4) Simonso...

Hoofdstukken 1 t/m 12 uit Contemporary Management, plus alle artikelen: Mintzberg, Healy & Palepu, Sims & Brinkmann, Hofstede, Kahneman et al., Bertrand et al., Ariely et al., Lazear, Czibor et al., Asch, Kearney & Gebert, Robinson, en Brown et al.

Articles:  De Swaan Arons, M., van den Driest, F., & Weed, K. (2014). The Ultimate Marketing Machine. Harvard Business Review, 4, 55‐63.  Challagalla, G., Murtha, B.R., & Jaworski (2014). Marketing Doctrine: A Principles- Based Approach to Guiding Marketing Decision Making in Firms. Journal of Marketing, 78(4), 4-20.  Frambach, R.T., Prabhu, J., & Verhallen, T.M.M. (2003). The influence of business strategy on new product activity: The role of market orientation. International Journ...

Dit is een samenvatting van Economie en Bedrijfskunde van de hoofdstukken 9 t/m 12 uit het boek: essentials of contemporary management van Jones en George, de werkcolleges, en de hoorcolleges. Daarnaast zit er ook een samenvatting bij van de papers die behandeld moeten worden voor het endterm.

Summary papers management control systems Papers: 1) Nonfinancial Performance Measures and Promotion-based incentives, Campbell. 2) Performance measures properties and delegation, Moers. 3) The role of performance measures in the intertemporal decisions of business unit managers. Abernethy, Bouwens and van Lent. 4) Determinants and effects of subjectivity in Incentives 5) Spillover effects in subjective performance evaluation: bias and the asymmetric influence of controllability, Bol & Smith ...

Hoofdstukken 1 t/m 12 uit Contemporary Management, plus alle artikelen: Mintzberg, Healy & Palepu, Sims & Brinkmann, Hofstede, Kahneman et al., Bertrand et al., Ariely et al., Lazear, Czibor et al., Asch, Kearney & Gebert, Robinson, en Brown et al.

Hoofdstukken 1 t/m 12 uit Contemporary Management, plus alle artikelen: Mintzberg, Healy & Palepu, Sims & Brinkmann, Hofstede, Kahneman et al., Bertrand et al., Ariely et al., Lazear, Czibor et al., Asch, Kearney & Gebert, Robinson, en Brown et al.