Marketing master Samenvattingen, Aantekeningen en Examens

FULL SUMMARY of the course Marketing Communication and the Consumer for the Master Communication Science on the VU, written in English. The guest lectures will not be tested on the exam so I therefore excluded the notes I took during these lectures. The summary is already long enough as it is ;). All articles are summarized and lecture notes are included. These are clearly categorized via the table of contents. Good look studying!!

Test Bank for Information Technology for Management: Driving Digital Transformation to Increase Local and Global Performance, Growth and Sustainability, 12th Edition 12e by Efraim Turban, Carol Pollard, Gregory Wood. Full Chapters test bank are included - Chapter 1 to 14 CHAPTER 1: Digital Transformation Disrupts Companies, Competition, and Careers Locally and Globally Introduction 1.1 Doing Business in the On-Demand and Sharing Economies 1.2 Business Process Improvement and Competition 1...

Samenvatting en uitwerking van de colleges van het vak Marketing Management. Succes met voorbereiden!

Extensive summary of all lectures and lecture notes of the course Brand Management of the Master Marketing. Contains all important information to help you study for the exam!

Social Media Marketing Summary with everything you need to learn for the exam in 2024: lectures, articles, seminars, guest-lectures, lecture notes etc. Tilburg University: Master Communication & Information Sciences

A summary of the book Hoyer/MacInnis/Pieters' Consumer Behavior, 8th Edition which is required to study for the course Marketing for pre-master when following the pre master Marketing Management at Tilburg University. The chapters 1 until 6 are summarised which are required to know for the first mid term of the course.

A summary of the book Hoyer/MacInnis/Pieters' Consumer Behavior, 8th Edition which is required to study for the course Marketing for pre-master when following the pre master Marketing Management at Tilburg University. The chapters 7 until 14 are summarised which are required to know for the second mid term of the course.

This document contains a summary of all the course materials discussed in the course Building Brands for Impact which is part of the master Marketing Management at the Rijksuniversiteit Groningen. The summary contains the needed book chapters, information from all the lectures and also a summary of all the articles. This document contains everything you need for the upcoming exam!

This document contains a detailed summary of all the required articles for the course Consumer Marketing, in 2023. It includes both the articles discussed during the lecture and the ones discussed during the tutorials.

Deze samenvatting omvat alle hoorcolleges (inclusief eigen notities), de verwerking van de 3 artikels & de verwerking van het gastcollege van Semetis.

Samenvatting tentamenstof Social Media Marketing van de Master studie Communication and Information Sciences aan Tilburg University. Alle aantekeningen zijn in het Nederlands.

This document contains a summary of all the required readings for Advertising and Media Channels, a course part of MSc Marketing at VU Amsterdam. Do not get intimidated by the page count, I start every article on a new page for readability. So there are quite some white spaces :) I also included graphs and tables which can be skimmed.