Empirical market research Samenvattingen, Aantekeningen en Examens

Alle lecture slides Samenvatting van de volgende artikelen: Background readings Porter. M. 1985. Chapter 1: Competitive strategy: The core concepts. In: M. Porter, Competitive Advantage: Creating and Sustaining Superior Performance. New York: The Free Press: 1-30. Discussion readings Baron, D. P. 1995. Integrated strategy: Market and nonmarket components. California Management Review, 37(2): 47-65. Hu, Y.-S. 1995. The International Transferability of the Firm's Advantages. California M...

Summary of week 1-6 of the lectures and articles of ET&I. Including the following articles: Week 1 - Geels, F. (2019). Socio-technical transitions to sustainability: a review of criticisms and elaborations of the Multi-Level Perspective. Current Opinion in Environmental Sustainability. - Stokes, L.C. and Breetz, H.L., 2018. Politics in the US energy transition: Case studies of solar, wind, biofuels and electric vehicles policy. Energy Policy, 113, pp.76-86. Week 2 - Prahalad C.K....

This is all the literature & topics incorporated: Lecture 1: Business models in the creative industries Peltoniemi, M. (2015), Cultural industries: Product–market characteristics, management challenges and industry dynamics. International Journal of Management Reviews, 17(1), 41- 68. Frey, B. S. & Steiner, L. (2010): Pay as you go: A new proposal for museum pricing, CESifo working paper, Public Choice, No. 3045. Caves, R.E. (2003). Contracts between art and commerce. Journal of Econo...

Summary all articles Digital Marketing Intelligence 2022-2023 - Chapman, C., Feit, E.M. (2019). Association Rules for Market Basket Analysis. - Kannan, P. K. and Hongshuang Li (2017). Digital marketing: A framework, review and research agenda. - Kukar-Kinney, M., Scheinbaum, A. C., Orimoloye, L. O., Carlson, J. R., & He, H. (2022). A model of online shopping cart abandonment: evidence from e-tail clickstream data. - Li, J., Abbasi, A., Cheema, A., & Abraham, L. B. (2020). Path to Purpos...

NR 599: NURSING INFORMATIC FINAL EXAM 2022/2023 CHAMBERLAIN COLLEGE OF NURSING NR 599: NURSING INFORMATICS FINAL EXAM 2021 Part I: Multiple Choice Questions 1. Why is it difficult to integrate information from all hospital departments into a single hospital information system? a. Individual departments want to obtain & maintain specialized systems b. Hospital departments are organized along vertical lines while...

Consumer Behavior 10e Schiffman TestBank Completed Correctly Consumer Behavior 10e Schiffman tbINTRODUCTION Welcome to the Test Item File for Consumer Behavior, 10th edition. The textbook was authored by Leon G. Schiffman and Leslie Lazar Kanuk, in collaboration with Joseph Wisenblit. Each chapter in the Test Item File contains four types of questions: Multiple-Choice, Multiple-Choice Mini Case, True/False, and Essay Questions. Each question is formatted with the question number, possibl...

CPH Exam Practice Test Bank Prep_ Answered_2022. Many people do not attempt to decrease unhealthy behaviors such as overeating or smoking because they lack the confidence that they can successfully change. This is an example of: (A) Perceived susceptibility (B) Perceived severity (C) Perceived self-efficacy (D) Perceived response efficacy The construct of normative beliefs is from which model/theory? (A) Transtheoretical model (B) Theory of reasoned action/planned behavior (C) So...

WPC 300 Midterm 1 Latest 2024 Graded A+ Heuristic Learns by acting, uses trial and error, values experiences, relies on common sense, seeks satisfying solutions Analytic Learns by analyzing, uses step by step procedure, values quantitative and models, builds mathematical models, seeks optimal solution Data extraction Extract data from primary/secondary source Data transformation Transform/clean data into proper format or structure for the purpose of querying and analysis Dat...

Summary of Economics of Finance taught in ECON0048 (Year 2021/2022) Detailed notes from lecture notes, textbooks and other materials. Topics covered include: 1) Basic Concepts in Finance, Arbitrage and the Money Market, 2) Measuring Return, Arbitrage in Theory and in Practice, 3) The Bond and Equity Markets, Complete Markets, Modelling Risk Aversion, 4) History of Asset Returns, Optimal Portfolio Choice, the Stochastic Discount Factor, 5) Optimal Portfolio Choice Under Mean-Variance Prefer...

FINA3324 Investment Analysis – Model Answers – Final Exam Sem 1 2014 Prepared by James Panarettos MCQ 20 questions 1 mark each 20 marks TOTAL Short Answer 6 questions 10 marks each 60 marks TOTAL The final exam will comprise 20 multiple choice questions worth one mark each and six questions requiring a (mostly) qualitative response worth 10 marks each. The coverage is from weeks six onwards, that is, the questions will be drawn from the material in the course on behavioural finance, the...