Article Samenvattingen, Aantekeningen en Examens

Summary of all the articles of the course science of happiness. The summary was made for the articles of the course in 2023/2024.

This document contains a summary of all the required readings for Advertising and Media Channels, a course part of MSc Marketing at VU Amsterdam. Do not get intimidated by the page count, I start every article on a new page for readability. So there are quite some white spaces :) I also included graphs and tables which can be skimmed.

In this document, a summary of all articles needed to study for the exam are included. Moreover, all topics discussed in the lectures, including the lecture notes, are included.

This document contains a detailed summary of all the 17 articles that need to be studied for the exam.

These comprehensive notes for the course "Global Marketing Innovation" offer a valuable resource for students seeking a thorough understanding of the subject. Summarizing all the articles and lectures covered throughout the course, these notes provide a consolidated overview of the key concepts, theories, and insights discussed in the class.The notes encompass a wide range of topics related to global marketing innovation. With these notes, students can effectively review and reinforce their...

Summary of all the article for the course 'Organization Development: Monitoring and Changing'. The summary is written in English.

This document contains a summary of all 6 articles that need to be studied for the Consumer Behavior exam: Etkin, J. (2016). The hidden cost of personal quantification. Novemsky, N., Dhar, R., Schwarz, N., & Simonson, I. (2007). Preference fluency in consumer choice. Puntoni, S., Sweldens, S., & Tavassoli, N.T. (2011). Gender identity salience and perceived vulnerability to breast cancer. Scott, S.E., Rozin, P., & Small, D.A. (2020). Consumers prefer “natural” more for preventat...

All in one summary - this is a comprehensive summary of lectures and articles. Articles and lessons are in the correct order. See the table of contents for more info.

Good all-in summary of: - All lectures (+ guest lectures) - All answers from the tutorials - Summary of the mandatory articles - tested among 5 people and all achieved passing grades