Market skimming Samenvattingen, Aantekeningen en Examens

Product Management - ANSWER- process of conceiving, planning, developing, testing, launching, delivery and withdrawing products in the market. PMF - Product Management Framework - ANSWER- Product lifecycle (Product Development + Commercialization) stages plus their phases and gates. PMF Benefits (5) - ANSWER- 1. define common language 2. provides standards for launching a products in each phase 3. allows product teams to develop and communicate mutual product plan commitments 4. empowers ...

C201 Business Acumen Accurate 100% Which part of the organizing process aids in effective and efficient progress toward planned goals and often results in changes within the organization? A. Promoting vision B. Evaluating results C. Turning strategy into action D. Determining the specific activities - ANSWER B. Evaluating results What is the result of a company increasing the delegation of authority and the span of control? A. Centralized decision making B. Increased number of ...

AQA A Level Business – Definitions 100% Correct Adverse varience When actual costs are higher than budget costs Autocratic When the manager makes all the decisions Bank overdraft The amount that can be overspent on a bank account (be overdrawn) Blake mouton grid The concern for people and production a manager has Boston matrix Product portfolio analysis of a business into 4 categories Branding how consumers recognise and identify with a product Break-Even The point when total sales is eq...

BUAD 307 Final Exam Questions and Answers 100% Pass The model of advertising encoding and decoding discussed in class: a. Includes a vulnerability to the effects of "noise." b. Is used to determine how to most effectively implement sales promotion. c. Is used to examine a brand's location on the S-shaped curve of advertising effectiveness. d. Suggests that the use of triggers will be ineffective during the maturity phase of the product life cycle. e. Predicts that the effectiveness o...

intangibility inseparability variability perishability Nature and characteristic of a service Product Price Promotion Place What are the 4 Kotler's Market Strategies? Intensity of Competitive Rivalry Threat of New Entrants Threat of Substitute Bargaining Power of Customers Bargaining Power of Suppliers What are Porter's 5 forces? Conceive Plan Develop Qualify Launch Deliver Retire What are the 7 phases of PLC? Conceive Plan Develop Qualify Wh...

Alternative Growth Strategies: Marketing Penetration - increase of sales of current products in existing markets, focus on advertising, promotion, and price reductions Alternative Growth Strategies: Market Development - sell existing products to new markets (demographic segments or geographic markets) focus on distribution Alternative Growth Strategies: Product Development - sell a new product to current markets (often brand extensions) ex: starbucks introduces new summer ...

Lovely Skin is establishing a pricing strategy for a new moisturizer. The total cost to produce each unit is $3.50. The company has decided to add a $1.50 markup, so the unit price to distributors will be $5. Lovely Skin is using a ________ approach to price the new moisturizer. correct answers cost-plus A ________ pricing strategy for an offering begins with an assessment of customer needs and perceptions. Then a target price is set based on customer perceptions of worth. correct answers val...

WJEC GCSE Business Studies Questions with solutions 2023 Business Any organisation that uses resources to meet the needs of customers by providing a product or service they demand Good Tangible Service Intangible activities that businesses can carry out for customers Public Sector Organisations which are owned and run by the government Private Sector Organisations which are owned by private individuals Enterprise A willingness to take risks and show init...

In general, which two characteristics define a "small" business? - Fewer than 1,500 employees & Less than $35.5 million revenue Classify each of the following businesses as either Physical or Digital - Physical: - Bakery in your community - Hair salon that makes appointments online Digital: - Online store that dropships caming gear - Bookstore on Amazon that sells eBooks You need to create a legal structure for your small business. You have plans for it to grow and hope in the future ...

The components that make up a borrower's mortgage payment can best be remembered using which acronym? PITI (principal, interest, taxes, and insurance) From a real estate professional's point of view, what's the purpose of qualifying buyers? To determine the buyer's readiness to buy Activities that restrain trade and reduce competition and choices for consumers are considered to be what kind of violations? Antitrust Which of the following best describes market price? ...