Marketing Channel Management (328244-M-6)

A clear summary of ALL the papers for the course Marketing Channel Management for the MSc Marketing Management/Analytics. I have tried to making everything as structured as possible in the form of bullet lists, so you will have a clear overview of the ideas of the writers. It's 24 pages in total, so it's perfectly manageable to actually replicate the information on the exam (in contrast to other 'summaries'). If you have any questions, don't hesitate to contact me! Please note that the missi...

Extensive notes from all the clips for Marketing Channel Management.

De examen die gebruikt werd voor het vak Marketing Channel Management in 2019, voor de master Marketing Management. Deze kun je gebruiken om te oefenen voor je examen voor dit vak. De antwoorden en de puntentelling staan erin.

Dit is een Nederlandse samenvatting van de webclips van het vak Marketing Channel Management, van de master Marketing Management aan Tilburg University. De begrippen zijn wel in het Engels.

Marketing Channel Management @ Tilburg University Programs: MSc Marketing Management and MSc Marketing Analytics Course: Marketing Channel Management Unit: Unit 1 Summary written: Fall 2020, Unit 1 Contains: - Lecture slides - Additional lecture notes - Tutorial slides - Additional tutorial notes - Examples (in italics)

Summary of the weblectures for Marketing Channel Management, academic year 2020/2021. 14 pages.

Notes of all the lectures and tutorials of Marketing Channel Management in fall 2020. Most important points of the articles are also included in this summary, but it is not a summary of all the articles.

This is a summary Marketing Channel Management from the web clips we had with the different examples and tutorials with the answers.