Aronvink

This Research summary consist of the following chapters. - The purpose of the Researcher - Reasons for Research -Demarcating the Research Topic -Quantitative Data Collection Methode - Applying the methodes

This summary is for understanding the Principles of Marketing, the content in this document will consist of the following such as; - Defining marketing and the Marketing process. - Analyzing the Marketing environment. - Marketing information - Buying behavior -Business buying Behavior -Consumer-Driven Marketing Strategy -Social responsibility and Ethics

With this summary you will be able to prepare for your principles of Logistics exams , and learn what the basic of logistics is all about. This summary covers the following chapters; - An overview of logistics - Supply Chain Management Concept - Inventory Management - International Logistics