A Samenvattingen, Aantekeningen en Examens

Hierin zijn de aantekeningen uit de colleges verwerkt, de highlights uit het boek van Noordegraaf en highlights van de artikelen (beknopt!). Aan het eind ook een samenvatting van alle aantekeningen, waarin alle kernbegrippen overzichtelijk staan aangegeven. Het tentamen bevatte deze artikelen: 1. Bannink: Cirkel 2. Bryson; Towards a multi actor theory of public value 3. Hood: A public management for all seasons 4. van Thiel en Leeuw: Performance paradox 5. Hood & Peters; The middle ag...

Als gevolg van de onregelmatigheden gevonden door de Examencommissie en Anders Schinkel, is het Engelse paper voor Pedagogische Ethiek, voor alle deelnemers ongeldig verklaard. Daarom werd er op 26 mei een tentamen (en 26 juni een hertentamen) gegeven om de stof van het Engelse paper alsnog te toetsen. Dit document bevat alle informatie die je nodig hebt voor dit (her)tentamen. Dit document bevat alle artikelen die getoetst worden gedurende dit tentamen: -Espindola, J. and M. Jacobo-Suá...

These comprehensive notes for the course "Global Marketing Innovation" offer a valuable resource for students seeking a thorough understanding of the subject. Summarizing all the articles and lectures covered throughout the course, these notes provide a consolidated overview of the key concepts, theories, and insights discussed in the class.The notes encompass a wide range of topics related to global marketing innovation. With these notes, students can effectively review and reinforce their...

This document contains extensive notes of all the lectures and summaries of the subjects in the book that are not discussed during the lecture. A lot of pictures are included with explanations. Also, at the end the practice exam is discussed. I had a 9.1 for the exam with learning these notes.

This document contains a summary of all the required readings for Advertising and Media Channels, a course part of MSc Marketing at VU Amsterdam. Do not get intimidated by the page count, I start every article on a new page for readability. So there are quite some white spaces :) I also included graphs and tables which can be skimmed.

Complete summary of "Behavior and Communication in Organizations" from the textbook "Organizational Behavior" by Stephen P. Robbins and Timothy A. Judge, 19th Edition, Global Edition. This summary integrates lecture notes from every lecture, providing a thorough overview of key concepts (written in bullet points) and theories discussed in the book. With included images from the textbook, this summary offers a visually engaging supplement to your studies, ensuring a comprehensive grasp of the ma...

ALL lectures for the course Experimental Research, including an elaboration of a couple of exam questions

This document contains a summary of all 6 articles that need to be studied for the Consumer Behavior exam: Etkin, J. (2016). The hidden cost of personal quantification. Novemsky, N., Dhar, R., Schwarz, N., & Simonson, I. (2007). Preference fluency in consumer choice. Puntoni, S., Sweldens, S., & Tavassoli, N.T. (2011). Gender identity salience and perceived vulnerability to breast cancer. Scott, S.E., Rozin, P., & Small, D.A. (2020). Consumers prefer “natural” more for preventat...

De hoorcollege slides zijn vertaald en uitgewerkt. Daarnaast zijn belangrijke dingen uit de Q&A en werkgroep toegevoegd. Als laatst zijn de samenvattingen van de hoofdstukken van Warner (2013) toegevoegd in het Nederlands

The Qualitative Business Research Methods Course Summary and 88 Practice Questions for International Business Administration students at the Vrije Universiteit (VU) is the perfect study resource for students who are looking to deepen their understanding of qualitative research methods and improve their performance on exams. This course summary includes a overview of key concepts and theories related to qualitative business research methods, as well as 88 practice questions designed to help stude...