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Digital marketing correct answers the use of new media or digital technology to achieve marketing and business goals outbound marketing correct answers begins with the brand advertiser pushing out a message to a specified target audience with the objective being to drive awareness of a product or service inbound marketing correct answers involves trying to pull your audience towards your content, brand, or service. the focus is on creating compelling content to draw your customers to your ...

TEST BANK Enterprise Risk Management S - The Marketplace to Buy and Sell your Study Material 1 RSK2601 TEST BANK Question 1 Which one of the following is a benefit of effective risk and opportunity management? 1) Improved profit certainty 2) Increased shareholder value 3) Increased stakeholder confidence Correct option 3 4) Lower economic returns Explanation Improved cost certainty, sustainable shareholder value, increased stakeholder confidence and higher economic returns are all benefits of ef...

Which form of radiation has the most antibacterial effect? UV-C Contagious means: capable of transmitting infection Hepatitis B is caused by: a virus Microbiology is: the scientific study of microorganisms An infection is: the invasion o any living organism by disease causing microorganism Sanitation is: the process of making hygienic conditions A disinfectant is: a chemical that helps to kill disease producing microorgansims AIDS is caused...

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what is the goal of integrated marketing communications - to ensure your message is the same across the board what makes up integrated marketing communications (IMC)? - 1. customers 2. communications channel 3. results 4 steps to the communication process - 1. sender 2. transmitter encodes message 3. communications channel 4. receiver decodes message *noise from the environment and *feedback are involved senders in communication: - adjust messages according to the medium and r...

TEST BANK Enterprise Risk Management S - The Marketplace to Buy and Sell your Study Material 1 RSK2601 TEST BANK Question 1 Which one of the following is a benefit of effective risk and opportunity management? 1) Improved profit certainty 2) Increased shareholder value 3) Increased stakeholder confidence Correct option 3 4) Lower economic returns Explanation Improved cost certainty, sustainable shareholder value, increased stakeholder confidence and higher economic returns...

MEJO 137 PR Exam UNC (2023/2024) Rated A+ characteristics of PR -deliberate -planned -performance reflects policies -public interest -two way communication -management of competition/conflicts -operating on intangibles define PR the management of mutually influential relationships within a web of relationships comprised of stakeholders and organizations PR vs Advertising both- publicity tactics, rely on mass media to distribute content pr- little content control, free media sources, advocates,...

APR 241 Liberty University -APR 241 test 2 part 2 with complete solutionsMarketing Public Relations (MPR) the use of public relations activities as a marketing tool opinion sampling A form of public relations research in which consumers provide feedback via interviews, toll-free phone lines, focus groups, and similar methods. reputation management In public relations, the name of the long-term strategic process to manage the standing of the firm with various publics publicity ...

APR 241 test 2 part 2 questions well answered graded A+Marketing Public Relations (MPR) the use of public relations activities as a marketing tool opinion sampling A form of public relations research in which consumers provide feedback via interviews, toll-free phone lines, focus groups, and similar methods. reputation management In public relations, the name of the long-term strategic process to manage the standing of the firm with various publics publicity the generation of ...

Chapter 1 Contemporary Marketing 1) The American Marketing Association’s updated definition of marketing is a process that identifies a need and then offers a means of satisfying that need. Answer: FALSE Diff: 2 Type: TF Page Ref: 4 Skill: Recall LO: 8 2) Organizations that concentrate on what they are capable of producing follow a marketing orientation. Answer: FALSE Diff: 2 Type: TF Page Ref: 6 Skill: Recall LO: 3 3) An organization that focuses on selling more...

Digital marketing - correct answer the use of new media or digital technology to achieve marketing and business goals outbound marketing - correct answer begins with the brand advertiser pushing out a message to a specified target audience with the objective being to drive awareness of a product or service inbound marketing - correct answer involves trying to pull your audience towards your content, brand, or service. the focus is on creating compelling content to draw your custom...