Mass customization Samenvattingen, Aantekeningen en Examens

A credit card-processing firm would be likely to list the following competitive priorities for its external customers: A. Concurrent engineering B. Mass customization C. Consistent quality D. Postponement : c Which of the following events from the twentieth century defines the history of operations and supply chain management? A. The invention of the assembly line for the Model T car by Henry Ford. 2 | P a g e B. Alfred Sloan's introduction of strategic planning for achievin...

Primary Key Act/Processes : setting customer service goals, transportation, inventory management, location Secondary Key Act/Processes : warehousing, materials handling, acquisition, protective packaging, product scheduling, order processing Customer Service Triangle : inventory, transportation, and location strategy customer desires in the supply chain : quick response & mass customization an integral part of company strategy : generate revenue & improve profit logistics is a key to...

Test Bank for Marketing An Introduction, Seventh Canadian Edition, 7th edition by Gary Armstrong TEST ITEM FILE Geoff Malleck University of Waterloo Marketing Seventh Canadian Edition Gary Armstrong University of North Carolina Philip Kotler Northwestern University Valerie Trifts Dalhousie University ISBN: 978-0-13- Copyright © 2021 Pearson Canada Inc., Toronto, Ontario. All rights reserved. This work is protected by Canadian copyright laws and is provided solely for the use...

MKTG 3340 Exam 2 Prediction Questions 2024. Market Segmentation - correct answer aggregate consumers into groups (segments) that have similar needs and will react similarly to a marketing action Segmentation Strategies - correct answer - 1 product w/ multiple target segments (Johnson shampoo for dogs or babies, tums for calcium or antacid) - multiple products/ multiple segments (utility mini van vs. excitement sports car) - mass customization (dell built to order laptop) Criteria for ef...

Types of e-commerce - about internet exchange. Business models: categorized based on who is the "consumer" (buyer) and who is the "provider" (seller). B2B, B2C, C2C, G2C(gov), G2B, G2G brick-and-mortar - Space restrictions "Limit of how much space you can take up without increasing cost" Have limited shelf space in store.... Trust- Can talk to an associate about a product... Time- Can get the product Immediately click and mortar - Internet isn't restricted to a specific location, ...

COMM 345 EXAM 1 TAMU Questions and Answers 2024 What do media industries do? -Answer-create and distribute content intellectual property -Answer-A product of the intellect, such as an expressed idea or concept, that has commercial value. content creator -Answer-the person or entity responsible for creating the original website content content distributor -Answer-the person or entity who distributes the content of and provides a platform for creators difference between content creator and...

Knowledge Worker - ANS>A job opening for someone who "has the ability to use analytical reasoning and relevant judgment to address customer service issues, as well as generate new ideas," would be best filled by a(n) ________. Business procedures - ANS>A collection of routines for producing goods and services is called a(n) ________. Interorganizational - ANS>A supply chain management system is considered a type of ________ system because it shares data across multiple organizat...

what is e-commerce - exchange of goods, services, and money among firms, between firms and customers, and between customers, supported by communication technologies and the internet Types of private sector exchanges - B2B B2C C2C C2B (C = customers B= business) E-Government exchanges - G2C G2B G2G (G=govt, B=Business, C=citizen) types of business models - brick and mortar click and mortar click only brick and mortar - physical store where you buy goods in person click and mortar -...

MKTG 3340 Exam 2 Solution Test 2024. what does market segmentation do? - correct answer links market needs to an organization's marketing program what are the steps of market segmentation? - correct answer identify market needs > link needs to actions > execute marketing program what are the three foundations of modern marketing? - correct answer segment market, target market, positioning what do you do in a segment market? - correct answer divide larger markets into groups with...

MKTG 3340 Exam 2 Correctly Answered Test 2024. what does market segmentation do? - correct answer links market needs to an organization's marketing program what are the steps of market segmentation? - correct answer identify market needs > link needs to actions > execute marketing program what are the three foundations of modern marketing? - correct answer segment market, target market, positioning what do you do in a segment market? - correct answer divide larger markets into g...