Free publicity - Samenvattingen, Aantekeningen en Examens

RACE - correct answer - Research- defining PR problems - Action- program planning - Communication- execution - Evaluation- evaluating the program Components of PR - correct answer - Counseling - Research - Media relations - Publicity - Employee/member relations - Community relations - Public affairs - Government affairs - Issue management - Financial relations - Industry relations - Development/fund-raising - Multicultural relations/workplace diversity - Special events - Mark...

PICAT Word Knowledge Review Practice Test. Emphasize most nearly means A. justify B. demean C. calculate D. accentuate - CORRECT ANSWER D Quarantine most nearly means A. suggest B. substitute C. possess D. isolate - CORRECT ANSWER D His letter LASHED yesterday's editorial. A. denied B. attacked C. examined D. questioned - CORRECT ANSWER B Grand most nearly means A. practical B. standard C. magnificent D. burdensome - CORRECT ANSWER C Solitary most nearly means ...

Demographics - Answer- statistics that describe a population in terms of personal characteristics Economy - Answer- the organized way a nation provides for the needs and wants of its people Entrepreneurship - Answer- the process of starting and operating your own business Free Enterprise System - Answer- encourages individuals to start and operating your own business in a competitive environment, without government involvement Functions of Marketing - Answer- distribution, financing,...

2023 PRSA APR EXAM PRACTICE QUESTIONS AND CORRECT ANSWERS 2023/2024 GRADED A+. 2 / 54 1. You are responsible for an internal employee newsletter. A freelance photographer provides several photos you intend to use in the next issue. Your supervisor quickly reviews and approves the newsletter before leaving for anextended vacation. You are nearing your deadline and in final preparation of the files, you notice fine print copyright information by the photographer in thecorner of the images.W...

IMC correct answers utilized by PR companies, social media advertising, strategic ongoing business process (Don Shultz) Brand Identity correct answers sum of all touch points (encounters) of consumer mass media advertising correct answers hard to gage how ads effect sales, non personal, tv, magazines, newspapers Direct Response Advertising correct answers immediate feedback, catalogs, 800 #'s, promos, postcards with coupons Push Advertising correct answers primary producers advert...

Jour303 Practice Exam 2 Questions And Answers Which of the following describe state "access" laws in general? Agencies must provide advance notice their meetings & conduct most meetings openly The intersection of American media with the American System of justice sets up a clash between what? The 1st and 6th Amendment The ___ Amendment to the Constitution provides a ______ defendant with the right to _____. 6th, criminal, and speedy public trial The clash of rights between t...

Digital marketing correct answers the use of new media or digital technology to achieve marketing and business goals outbound marketing correct answers begins with the brand advertiser pushing out a message to a specified target audience with the objective being to drive awareness of a product or service inbound marketing correct answers involves trying to pull your audience towards your content, brand, or service. the focus is on creating compelling content to draw your customers to your ...

Jour303 Practice Exam 2 Questions And Answers Which of the following describe state "access" laws in general? Agencies must provide advance notice their meetings & conduct most meetings openly The intersection of American media with the American System of justice sets up a clash between what? The 1st and 6th Amendment The ___ Amendment to the Constitution provides a ______ defendant with the right to _____. 6th, criminal, and speedy public trial The clash of rights between the 1st a...

PES 360 Exam 1 Questions and Answers (rated A) Sales Promotion - ANSWER-all communication instruments that do not fit into advertising, personal selling or publicity Ex: telemarketing, price promotion, newsletter, giveaways Publicity - ANSWER-communication that informs and affects consumers attitudes but is free. Adv: comes from 3rd party; seems more reliable Dis: company has no control over the content Advertising - ANSWER-a message that informs and persuaded consumers though paid ...

3 branches of US Gov't & functions - Answer-Legislative - make laws Executive - enforce laws Judicial - interpret laws What state const explicitly recognizes rt to privacy? - Answer-California 10th Amdmt - Answer-Where no fed law prevents it, states may make law. Federal Preemption? - Answer-A superior govt's ability to have its laws supersede those of an inferior govt. CAN-SPAM FCRA (?) Not preempted - Answer-HIPAA data breach notification (gen) stare decisis = - Answer-l...