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Digital marketing correct answers the use of new media or digital technology to achieve marketing and business goals outbound marketing correct answers begins with the brand advertiser pushing out a message to a specified target audience with the objective being to drive awareness of a product or service inbound marketing correct answers involves trying to pull your audience towards your content, brand, or service. the focus is on creating compelling content to draw your customers to your ...

Promotional Mix 1) advertising 2) public relations 3) sales promotions 4) personal selling 5) social media promotion Communication by marketers that informs, persuades, and reminds potential buyers of a product in order to influence an opinion or elicit a response promotional strategy a plan for the optimal use of the elements of promotion to elicit a particular response; main goal is to convince buyers that the products offer competitive advantage advertising mass c...

Study Plan Ch 11 ADMN 400 Exam Questions With 100% Correct Answers A retail store increases its hours of operation so that it is open from 9:00 a.m. until 9:00 p.m. Monday through Friday, and 9:00 a.m. until 6:00 p.m. on Saturday and Sunday. Which form of utility does this represent? - answerTime In response to growing consumer demand for environmentally friendly products, a retailer of men's clothing offers a selection of vegan and leather-free footwear and carries only items that meet ...

MCS 005 FINAL EXAM LATEST 2023 REAL EXAM 100 QUESTIONS AND CORRECT ANSWERS|AGRADE 1) TV as a “vast wasteland”: expression coined by FCC chair Newton Minow in 1961 to describe television content. Minow advocated for the programming of the public interest. Financial Interest in Syndication Rules (Fin-Syn) imposed: to ban networks to own or produce more programming ●Pave the way for new alternatives like PBS 2) Pseudo-eventing and news staging: pseudo-event: event that has no real ...

What is promotion? - Answer-Communication by marketers that informs, persuades, and reminds potential buyers of a product in order to influence an opinion or elicit a response. What is the purpose of promotion? - Answer-inform, persuade, remind. What is a brand image? - Answer-A set of beliefs and opinions associated with a product, service or enterprise in the minds of consumers. Benefits of PR - Answer-Free positive publicity from a neutral source such as a newspaper. Reaches a wide audi...

AQA A level business 3.1 Questions and Answers 100% Pass What are the aims of business? x5 Survival Cash flow (liqudity) profit (where the total revenue>total costs) Growth Social and ethical objectives Define what a mission statement is? A qualitative statement of an organisation's overall mission or purpose Reasons for mission statement x2 To provide a clear goal , purpose and sense fo direction To communicate to stalkholders What are the goals available for a business to achieve? x4 Mi...

Chapter 01 Test Bank Student: ___________________________________________________________________________ 1. Digital/online advertising account for the majority of companies' marketing communications expenditures. True False 2. Not all marketing transactions involve the exchange of money for a product or service. True False 3. The status gained from owning a particular brand is an example of a functional benefit. True False 4. As marketers embraced the concept of integrated marketing commu...

CIDESCO Question Bank - **most of the Questions are Here, Success Studying!!! 2022/2023 (Completed). Which form of radiation has the most antibacterial effect? - Answer- UV-C Contagious means: - Answer- capable of transmitting infection Hepatitis B is caused by: - Answer- a virus Microbiology is: - Answer- the scientific study of microorganisms An infection is: - Answer- the invasion o any living organism by disease causing microorganism Sanitation is: - Answer- the process of making hygi...

Describe the three phases of money laundering. • Placement is the physical disposal of cash or other assets derived from criminal activity. • Layering is the separation of illicit proceeds from their source by layers of financial transactions intended to conceal the origin of the proceeds. • Integration is supplying apparent legitimacy to illicit wealth through the re‐entry of the funds into the economy in what appears to be normal business or personal transactions. What are the ...

2023/2024 PRSA APR Exam with 100+Questions With 100% Correct Answers. You are responsible for an internal employee newsletter. A freelance photographer provides several photos you intend to use in the next issue. Your supervisor quickly reviews and approves the newsletter before leaving for an extended vacation. You are nearing your deadline and in final preparation of the files, you notice fine print copyright information by the photographer in the corner of the images. Which one of the fo...