Product assortment Samenvattingen, Aantekeningen en Examens

Possession Utility - The value of making an item easy to purchase through the provision of credit cards or financial arrangements Make the purchases easier The benefit customers get from a company's product once they have purchased Possession Utility - CarMax provides financing or leasing and taking used cars as trade ins to encourage customers to purchase from them Stores allow several payment and credit options Having airline tickets delivered by a travel agency Allowing s...

CPCM 000 Final Exam Questions and Answers (Graded A) 2024 Data Sharing: (Can share Competitive Data with Retailers & Vendor partners can share it with me) Data Considerations: (Need to understand which measures are additive) Trends Analysis: (Can compare Quarterly data to understand Seasonality and Annual data for overall Trends) Data Significance: (Need to confirm if # of Buyers is large enough) -Answer-Panel Data guidelines % of Buyers in a particular Demographic Group -Answer-In the ...

OEM : Original Equipment Manufacturer - buys the product and "rebrands" to sell as their own with warranty MRO : Maintenance Repair Operation - people who fix something with a problem Contractor : Person who provides supplies or service under contract Breaking bulk : Shipping something in individual components 3PL : 3rd Party Logistics Provider - specializes in warehousing and transportation services that customize to customers based on market conditions RFID 2 | P a g e : Radi...

CPCA Practice Exam Questions With 100% Correct Answers all of the above (panel data) - answerwhich of the following measures in panel data affect sales volume for a category? # of buyers and $/purchase HH penetration and volume per buyer HH penetration and buying rate All of these answers are correct warehouse shipment data - answerWhich of the following data sources is the least useful when completing product assortment analysis? To identify the total value of all items included in th...

BUSML 3250 Final Exam Questions and Answers Already Passed Which type of retailer usually carries more specialty goods at high prices and is more likely to provide customers with assistance in every phase of the shopping process? Full- Service Retailer Today, ________ are flourishing due to the increased use of market segmentation and market targeting. Specialty Stores ________ retailers in the United States are growing faster than product retailers Service A retailer that carr...

CMT Certification which of the following is NOT a trend specific to category management -increased industry consolidation for both retailers and manufacturers -increased use of shopper insights to create better shopper solutions -development of multidimensional shelf management technology -integration of category management with shopper marketing to influence path to purchase -increased reliance on shopper card data ANSWER- increased consolidation for both retailers and manufacturer...

NRF Certification Test Latest Update Already Graded A brick-and-mortar the presence of a physical storefront and face-to-face customer experiences closeout stores off-price stores that offer an assortment of brand-name merchandise at a significant discount off the manufacturer's price commercial cue advertising message that impacts purchase decisions comparison shopper the customer who spends time searching for the best price or deal on the item she is looking to purchase convenience stores...

RNAS C Practice Test Review 437 Questions with Verified Answers A capacitor and resisitor in parallel - CORRECT ANSWER will have same voltage across since in parallel. if in series, voltage drops would occur they can be treated together If the absolute pressure of a gas is increased from 3 atm to 4 atm at constant volume, then the absolute temperature of the gas will increase by: A. 25%. B. 33%. C. 67%. D. 75% - CORRECT ANSWER B. Assuming the validity of the Ideal-Gas law, PV = n...

CPCA Mini Exams combined Questions With Complete Solutions 100% Solved • A measure that reflects the average product price in retail stores when any merchandizing condition was in effect: - answerPromoted price Average non promoted price: Average promoted price: Average price per unit: - answerhighest value lowest value median • At what product level is average unit price (both regular and feature) MOST effective, why? - answerItem level, average unit price should only be used at a...

D. Cannibalization A Retailer introduces a new item in Category A that causes Category B buyers to switch their purchases from Category A to Category B. What is this an example of? A. Brand extension B. Incremental contribution C. Product Line extension D. Cannibalization True (space planning) True or false? When you're completing an assortment and space planning project, it's best to import the item level data directly into the POG software. D. All of these are justifica...