Online marketing 1 Samenvattingen, Aantekeningen en Examens
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Test Bank for E-commerce 2021–2022-Business, Technology, Society- 17th Edition by Kenneth Laudon & Carol Traver. Complete, Elaborated and Latest Test Bank. ALL Chapters(1-12) Included |270| Pages - Questions & Answers-Updated for 2023
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Test Bank for E-commerce 2021–2022-Business, Technology, Society- 17th Edition by Kenneth Laudon & Carol Traver. Complete, Elaborated and Latest Test Bank. ALL Chapters(1-12) Included |270| Pages - Questions & Answers-Updated for 2023 
E-commerce 2021–2022-Business, Technology, Society- 17th Edition by Kenneth Laudon & Carol Traver. Complete, Elaborated and Latest Test Bank. ALL Chapters(1-12) Included |270| Pages - Questions & Answers-Updated for 2023 
COMPLETE - Elaborated Test bank for E-...
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COM4805 Assignment 4 2024 EXAM PORTFOLIO Answers/Solutions (Due 17 Jan 2024)
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COM4805 Assignment 4 2024 Answers/Solutions (Due 17 Jan 2024) 
 
COM4805 – Examination Portfolio 
Question 1 
Louise van Dyk 
This lecture 
• Basics of Question 1 
• Reading and Resources for Question 1 
• How to approach and answer this question 
• Structure examples 
• Application examples 
Basics of Question 1 
• Question 1: Fields of organisational communication 
– Essay 
– 2000 – 2500 words (5 – 7 pages in 12-point Arial and 1.5 line spacing) 
– 30 marks 
– Assignm...
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Test Bank for Principles of Marketing, 18th Edition by Philip Kotler
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Test Bank for Principles of Marketing 18e 18th Edition by Philip Kotler, Gary Armstrong. 
ISBN-13: 3982 
 
Full Chapters test bank included 
 
PART 1: DEFINING MARKETING AND THE MARKETING PROCESS 
Marketing: Creating Customer Value and Engagement 
Company and Marketing Strategy: Partnering to Build Customer Engagement, Value, and Relationships 
PART 2: UNDERSTANDING THE MARKETPLACE AND CONSUMER VALUE 
Analyzing the Marketing Environment 
Managing Marketing Information to Gain Customer Insights 
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Theories of Entrepreneurship and Management in the Creative Industries, All Materials (passed, 8)
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This is all the literature & topics incorporated: 
 
Lecture 1: Business models in the creative industries 
Peltoniemi, M. (2015), Cultural industries: Product–market characteristics, management challenges and industry dynamics. International Journal of Management Reviews, 17(1), 41- 68. 
Frey, B. S. & Steiner, L. (2010): Pay as you go: A new proposal for museum pricing, CESifo working paper, Public Choice, No. 3045. 
Caves, R.E. (2003). Contracts between art and commerce. Journal of Econo...
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MNM2615 - Marketing In Africa Portfolio 1st semester- Assignments 1,2 and 3 2022 (85%).
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MNM2615 - Marketing In Africa Portfolio 1st semester- Assignments 1,2 and 3 2022 (85%). INTRODUCTION 
The world of E-Commerce is significantly pronounced in Africa than it is in other territories, 
and we are seeing a dramatic increase in the number of people accessing the internet and 
making payments via the internet and how the internet can be leveraged to target a brand’s 
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MNM3714 Assignment 2 Semester 2 2023 (781905) - DUE 29 September 2023.
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MNM3714 Assignment 2 Semester 2 2023 () - DUE 29 September 2023.100% CORRECT questions, answers, workings and explanations.QUESTION 
In Assignment 01, you worked on the digital marketing plan, website and SEO for the SMME. 
In this assignment, you will need to advise the SMME on the best online advertising approach, 
create an e-commerce website for the business, and suggest how it can use mobile marketing. 
Your tasks as a digital marketing specialist for the SMME are specified below. 
1 Online...
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200+ Hoofdvragen voor hbo scripties Creative Business
- Scriptie • 20 pagina's • 2023
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Het succes van een scriptie International Business hangt sterk af van de kwaliteit van de hoofdvraag. Een goede hoofdvraag is essentieel voor een gedegen afstudeeronderzoek, omdat deze de basis vormt van het hele onderzoeksproject en omdat-ie bepaalt welke onderwerpen moeten worden onderzocht. 
 
Een goed opgestelde en goed gestructureerde hoofdvraag zorgt ervoor dat je onderzoek gericht en relevant blijft, zodat je een effectief en overtuigend betoog kunt schrijven. 
 
De hoofdvragen in deze g...
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BSM1501 Assignment 6 Semester 2 2023
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BSM1501 Assignment 6 Semester 2 2023 
 
Question 1 
Not yet answered 
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Question text 
What must a small business manager be able to do? 
a. 
Plan, organise, lead and control various business functions. 
b. 
Start his/her own enterprise. 
c. 
Take calculated risks. 
d. 
Identify new products or opportunities. 
Question 2 
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Question text 
What is the main advantage of a formal business? 
a. 
Not having to keep fi...
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How_to_pass_NASM_7th_EDITION complete latest update A+ graded.
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READ BEFORE PROCEEDING… 
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My name is Chris Hitchko and I’ve taught over 1,000-personal trainers. I have my B.S. In Kinesiology, C.S.C.S. I’m the owner of Show Up Fitness (gyms in Santa Monica, West Hollyw...
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Summary for the Marketing Performance exam
- Samenvatting • 53 pagina's • 2022
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This document is a comprehensive summary of all of the required/mandatory articles needed for the marketing performance course of the marketing masters program (2022/2023). The articles are summarized by discussing the most important aspects for the exam, being the conceptual model, results, (managerial) implications, and conclusions. 
 
Below is a list of all the articles discussed in this summary. 
Article 1: Katsikeas et al. (2016) - Assessing performance outcomes in marketing 
Article 2: K...
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