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Advanced building Communication Science Theory

Universiteit van Amsterdam (UvA)

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Theoretical position paper towards uses and gratifications theory

  • Theoretical position paper towards uses and gratifications theory

  • Essay • 17 pagina's • 2022
  • In this paper, I am going to analyze the theoretical model of uses and gratifications theory by examining its key elements, such as concepts, relationships, and mechanisms, and evaluate the uses and gratifications theory based on the quality criteria of a good theory.
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