Samenvatting
Exploring Public Relations (Tench & Yeomans)
Hanzehogeschool Groningen
IC 1.1 Crisis and Reputation 2016-2017
This is a summary of the book Exploring Public Relations by Tench and Yeomans. This summary discusses various things: The Context of PR; Issue Management, Public Affairs; Community and Society; Strategic PR planning and management; Corporate Image, Reputation, Identity; Media Relations;
pascaledenhartog
€4,49