AC 111 (AC111)
Fashion Institute of Technology
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Advertising and Promotion: an Integrated Marketing Communications Perspective Chapter 3
- Lecture notes • 4 pages • 2023
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Comprehensive notes on chapter 3 of Advertising and Promotion: an Integrated Marketing Communications Perspective.
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Advertising and Promotion: an Integrated Marketing Communications Perspective Chapter 2
- Lecture notes • 4 pages • 2023
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Comprehensive notes on chapter 2 of Advertising and Promotion: an Integrated Marketing Communications Perspective.
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Advertising and Promotion: an Integrated Marketing Communications Perspective Chapter 1 notes
- Lecture notes • 4 pages • 2023
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Comprehensive notes on chapter 1 of the Advertising and Promotion: an Integrated Marketing Communications Perspective textbook by Mcgraw Hill
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Execution Styles and Creative Tactics
- Lecture notes • 7 pages • 2022
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Execution Styles and Creative Tactics
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The Value of Objectives
- Lecture notes • 7 pages • 2022
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The Value of Objectives
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Communication in Advertising
- Lecture notes • 6 pages • 2022
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Communication in Advertising
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Consumer Behavior
- Lecture notes • 10 pages • 2022
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Marketing Strategy And Analysis
- Lecture notes • 8 pages • 2022
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Marketing Strategy And Analysis
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The Growth of Advertising and Promotion and IMC
- Lecture notes • 8 pages • 2022
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Integrated Marketing Communication
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AC 111 Branding Example
- Lecture notes • 2 pages • 2019
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This is an assignment completed for the advertising and promotions class on branding. The example provides everything you need to know about how to brand a brand properly and successfully.