Page 3 out of 45 results
Sort by
-
Marketing Midterm Summary
- Summary • 25 pages • 2021
- Available in package deal
-
- $7.17
- + learn more
A complete summary for the Marketing midterm.
-
Marketing Midterm Exam - September 2020 (covering Weeks 1-3)
- Exam (elaborations) • 4 pages • 2021
-
- $3.30
- 4x sold
- + learn more
Marketing (multiple choice) midterm exam questions and answers. This exam is from September 2020 and covers the first three weeks of the course.
-
Lecture notes marketing UVA 2023
- Class notes • 44 pages • 2023
-
- $11.48
- + learn more
All notes of the lectures from the course marketing, 6012B0420Y. Clear and structured summary of the lectures which makes them easy and clear to learn for the exam.
-
UvA Marketing Book Summary
- Summary • 61 pages • 2023
-
- $10.49
- + learn more
UvA Marketing book and lectures (except for the final one) in-depth summary for the exam
-
ENDTERM SUMMARY A Framework for Marketing Management by Kotler & Keller
- Summary • 11 pages • 2020
-
- $4.41
- 12x sold
- + learn more
!!! This is the ENDTERM summary, containing only the second half of the book. If you are looking for a summary of the entire book, please visit my profile !!!

This is a summary of the book "A Framework for Marketing Management (6e)" by Philip Kotler and Kevin Lane Keller. It contains chapters 9 to 18. The summary contains all the material from the book required for the endterm exam for the 2020 second year Marketing course at Universiteit van Amsterdam, for the BSc in Business Administration ...
Get paid weekly? You can!
-
Marketing Midterm Summary A Framework for Marketing Management
- Summary • 16 pages • 2020
-
- $4.41
- 13x sold
- + learn more
!!! This is the MIDTERM summary, containing only the first half of the book. If you are looking for a summary of the entire book, please visit my profile !!!

This is a summary of the book "A Framework for Marketing Management (6e)" by Philip Kotler and Kevin Lane Keller. It contains chapters 1 to 9. 

The summary contains all the material from the book required for the midterm exam for the 2020 second year Marketing course at Universiteit van Amsterdam, for the BSc in Business Administration (t...
-
Marketing: Readings and Lectures Summary (FINAL EXAM!)
- Summary • 66 pages • 2020
- Available in package deal
-
- $4.41
- 5x sold
- + learn more
Readings and Lectures Summary (2020/21) FOR THE FINAL EXAM
-
Summary Chapter 1- 9: Marketing Management
- Summary • 42 pages • 2020
-
- $6.07
- 6x sold
- + learn more
Detailled summary of Chapter 1 to 9 of Philip T Kotler, Kevin Lane Keller - A Framework for Marketing Management-Pearson (2016)

Chapter 1 – Scope of Marketing for New Realities
Chapter 2 – Marketing Strategies and Plans
Chapter 3 – Marketing Research and Analysis 
Chapter 4 – Building Long-Term Customer Relationships
Chapter 5 – Buying Dynamics of Consumers and Businesses
Chapter 6 – Target Marketing
Chapter 7 - Competitive and Effective brand positioning
Chapter 8 – Branding and ...
-
Marketing End Exam
- Summary • 72 pages • 2020
- Available in package deal
-
- $8.28
- 2x sold
- + learn more
This is a summary of chapter 9 to 18 of the Marketing Textbook and some additional notes from the Lecture slides.
-
Period 1 Minor Managing Strategy and Marketing
- Package deal • 2 items • 2020
-
- $11.04
- 2x sold
- + learn more
This bundle contains summaries for the courses Marketing and Cultural Industries at the Universiteit van Amsterdam. Both summaries are in English. The Cultural Industries summary contains ALL ARTICLES required for the final exam. The Marketing book summary summarises the entire book, with all chapters required for both the midterm AND the endterm.
That summary you just bought made someone very happy. Also get paid weekly? Sell your study resources on Stuvia! Discover all about earning on Stuvia