All 26 results
Sort by
-
Chapter 4
- Textbook notes • 7 pages • 2019
-
- $8.49
- + learn more
Chapter 4: managing marketing info
marketing info and customer insights, assessing info needs and developing data, marketing research, analyzing and using marketing info, other marketing info considerations
-
Intro to Marketing: Chapter 4
- Textbook notes • 7 pages • 2019
-
- $8.49
- + learn more
Chapter 4: Managing marketing information
marketing info and customer insights, assessing info needs and developing data, marketing research, analyzing and using marketing info, other marketing info considerations
-
Intro to Marketing: Chapter 8
- Textbook notes • 6 pages • 2019
-
- $8.49
- + learn more
Chapter 8: Products, services, and brands
what is a product, product and service decisions, service marketing, branding strategy
-
Chapter 8
- Textbook notes • 6 pages • 2019
-
- $8.49
- + learn more
Chapter 8: Products, Services, and brands
what is a product?, Product and service decisions, services marketing, Branding strategy
-
Intro to Marketing: Chapter 7
- Textbook notes • 6 pages • 2019
-
- $8.49
- + learn more
Chapter 7: Customer value-driven marketing strategy
marketing strategy, market segmentation, market targeting, differentiation and postitioning,
Too much month left at the end of the money?
-
Intro to Marketing: Chapter 1
- Textbook notes • 7 pages • 2019
-
- $8.49
- + learn more
Chapter 1: Marketing
definition of marketing and what the study entails
-
Intro to Marketing: Chapter 5
- Textbook notes • 5 pages • 2019
-
- $8.49
- + learn more
Chapter 5: Consumer markets and buyer behavior
model of consumer behavior, characteristics affecting consumer behavior, buying decision behavior and process, buyer decision process for new products,
-
Chapter 5
- Textbook notes • 5 pages • 2019
-
- $8.49
- + learn more
Chapter 5: Consumer markets and buyer behavior
model of consumer behavior, characteristics affecting consumer behavior, buying decision behavior and process, buying decision process for new products
-
Chapter 7
- Textbook notes • 6 pages • 2019
-
- $8.49
- + learn more
Chapter 7: customer value-driven marketing strategy
marketing strategy, market segmentation, market targeting, differentiation and positioning
-
Chapter 1
- Textbook notes • 7 pages • 2019
-
- $8.49
- + learn more
Chapter 1: Marketing
what is marketing and what the study entails
$6.50 for your textbook summary multiplied by 100 fellow students... Do the math: that's a lot of money! Don't be a thief of your own wallet and start uploading yours now. Discover all about earning on Stuvia