Master marketing Study guides, Class notes & Summaries

This summary contains all relevant material for the exam, including the lectures, guest lectures and the mandatory literature of the Master course (Digital) Food Marketing

This is a summary for the exam of marketing communication (part B), which is a specialization in the master persuasive communication. It has all the articles you need to read and the chapters of the Belch & Belch book.

ALL articles for the course Digital Marketing and Technology, ready to rock the exam! :) I also mentioned the lectures about the same topic to make it easier during the open-book exam.

This is a summary of the master course Marketing Communication at the Rijksuniversiteit Groningen, given in the MSc Marketing Management (Semester 2 - period 1). The summary includes all the required lectures, as well as all required chapters of the book for this course: Psychology of Advertising - 3rd edition. You will definitely have everything that is needed for the exam! It is easy to go through this summary, since the definitions and important concepts are in bold etc. It even includes the ...

ALL the lectures of the course Consumer Marketing for you in one document! Including some sample exam questions!

This summary includes all obligatory course materials: - Full textbook Persuasive Advertising by Scott Armstrong - Chapters 5, 6 and 8 from Marketing Communications: A European Perspective by Pelsmacker - Chapters 1, 2, 4, 6 and 7 from Effective Advertising: Understanding When, How, and Why Advertising Works by Tellis - Articles from Goldenberg This summary also includes the most important lecture notes. Notes from the guest lecture are NOT included. Good luck with the exam! :)

What is the most overlooked part of the consultation process? Correct Answer Taking a photograph Methods of evaluating the face... Correct Answer Vertical, Horizontal, Tilting head back for asymmetry Any person currently licensed to practice as a tattooer, permanent cosmetic tattooer, or master cosmetic tattooer in any other state or jurisdiction of the United States and who has completed a training or apprenticeship program and an examination that has subsequently equivalent to that requi...

This summary includes the materials from all knowledge clips, class discussions and tutorials with a detailed explanation of examples. It also includes a summary of all weekly articles and the reading questions and quiz questions from all weeks. Please note that there are some reading questions without answers.

This is a full and extensive summary of all mandatory papers from the Consumer Marketing Course from the VU Master Marketing 2021. The file includes an in-depth summary of every paper and discusses all studies within each paper.

This is a summary of the course Marketing Strategy from the Msc. Marketing 2021-2022 (VU). This document contains a summary of all the knowledge clips, live lectures and all the obligatory academic articles. The findings of the articles are explained. The summary includes practice exam questions.