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Abstract book Marketing Management
- Summary • 57 pages • 2016
- Available in package deal
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This is a summary of the book Marketing Management course within the specialization of Law and Business Administration and minor in Business Administration from Leiden University. It concerns the chapters 1, 3, 5 t / m 7, 9, 10, 12 & 14
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Summary Foundations of Marketing
- Summary • 55 pages • 2017
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Summary Foundations of Marketing

Book: Marketing An Introduction
Author: Gary Armstrong, Philip Kotler with Marc O. Opresnik
Edition: Thirteenth

Chapters 1-3 5-9

European Studies year 1
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Marketing Management Summary minus Ch 15
- Summary • 52 pages • 2017
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- $3.87
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Summary suitable for the first year of IBA at Tilburg University and Business Economics.
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Summary Marketing Management
- Summary • 69 pages • 2018
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Summary of the course Marketing Management for IBA given at Tilburg University. The summary covers all relevant information you need to know for your exam.
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Summary Marketing: an Introduction
- Summary • 28 pages • 2019
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- $5.54
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Study: International Business (HanzeHogeschool, year 1) Course: International Marketing: Foundations. Book: Marketing: An introduction (Global edition); 13t edition, Kotler, Philip & Armstrong, Gary.
Summary of chapter 1, 2, 3, 6, 7, 8, 9, 10, 12, 14, 16
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Clear summary of chapter 1 / m 13 - Marketing
- Summary • 73 pages • 2016
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- $3.32
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Summary of the fabric for the final exam. Including charts, tables and graphics to clarify the matter.
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Foundations of Marketing Chapters Summary
- Summary • 22 pages • 2019
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- $6.09
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A summary of chapters 1 2 3 5 6 7 8 9 10 11 12 13 14 of the book 'Marketing an Introduction', this summary can be used to study for the Foundations of Marketing exam for first-year European Studies students.
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IB year 1 | detailed summary of CH. 2, 3, 6, 7, 8, 10, 11,12
- Summary • 36 pages • 2018
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- $5.54
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A detailed summary used to learn for the MS1 exam. 
All the key term from the chapter explained. 
Marketing an Introduction By Armstrong 
36 pages
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Marketing Management Summary
- Summary • 24 pages • 2018
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- $3.53
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English summary of Marketing Management Chapters 1-16 (excl. chapter 15). Really useful summary with notes from the teacher and illustrations.
Book: Armstrong, G and Philip Kotler, ‘Marketing, An Introduction’, Global Edition, Pearson Harlow, England, 2017, 13th edition
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Summary Marketing & Sales
- Summary • 38 pages • 2019
- Available in package deal
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- $11.09
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A summary of the subject Marketing and Sales. First year International Business Studies at HvA. The subjects mentioned in the summary are: Creating customer value and engagement (chapter 1), Company and marketing strategy (chapter 2), Analysing the marketing environment (chapter 3), Understanding consumer and business buyer behaviour (chapter 5), Customer-driven marketing strategy: creating value for targeted customers (chapter 6), Products, services, and brands: building customer value (chapter...
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