- Study guides, Class notes & Summaries

MAS 101 Exam 1 UPDATED ACTUAL Exam Questions and CORRECT Answers Media Convergence - CORRECT ANSWER - the situation in which multiple systems co exist & where media content flows fluidly across them. Culture - CORRECT ANSWER - symbols of expression that individuals, groups, & societies use to make sense of daily life & to articulate their values Folk Culture - CORRECT ANSWER group living in an isolated area Media Literacy - CORRECT ANSWER - traditional practices held...

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6 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 Exam 1 ACTUAL UPDATED Exam Questions and CORRECT Answers Where did the term "media" come from? - CORRECT ANSWER form of Medium borrowed directly from Latin What is Mass Media? - CORRECT ANSWER - "Media" is a plural - The utilization of media to transmit info to a large audience What is Culture? - CORRECT ANSWER - The customs, aers

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6 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 Exam 1 ACTUAL Exam Questions and CORRECT Answers Media - CORRECT ANSWER Mass Media - CORRECT ANSWER large audience Culture - CORRECT ANSWER - Plural form of 'medium' borrowed directly from Latin - Utilization of media to transmit information to a - Forms or systems of expression that individuals, groups, and societies use to make sense of daily life Consumer - CORRECT ANSWER Producer - CORRECT ANSWER Citizen - CORRECT ANSWER - Individuals wh...

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8 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 Exam 1 UPDATED ACTUAL Exam Questions and CORRECT Answers culture - CORRECT ANSWER that comprise a way of life folk culture - CORRECT ANSWER - beliefs, values, material resources and social practices - traditional practices held by a small homogeneous group living in an isolate area (Kentucky's culture [food, drinks, music]) media literacy - CORRECT ANSWER - to become a critical consumer of mass media institutions and an engages participant who accepts part ...

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6 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 Exam 1 UPDATED Exam Questions and CORRECT Answers culture - CORRECT ANSWER - the symbols of expression that individuals, groups, and societies use to make sense of daily life and to articulate their values media convergence - CORRECT ANSWER - all the changes that have occurred over the past decade and are still occurring in media content and within media companies media literacy - CORRECT ANSWER - an understanding of the description, analysis, interpretation, eval...

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3 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

uky mas 101 exam 1 UPDATED ACTUAL Exam Questions and CORRECT Answers media convergence - CORRECT ANSWER - the situation in which multiple media systems co-exist and where media content flows fluidly across them culture - CORRECT ANSWER - symbols of expression that individuals, groups, and societies use to make sense of daily life and to articulate their values, beliefs, values, material resources, and social practices that comprise a whole way of life folk culture - CORRECT A...

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7 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 Exam 2 UPDATED ACTUAL Exam Questions and CORRECT Answers Reasons for the television freeze: 1952 to 1958 - CORRECT ANSWER frequency interference and the relatively small no. of VHF channels Cosequences of the tv freeze - CORRECT ANSWER - -Concerns about - - In non-tv cities;movie audiences increased. -Cities with TV stations, however, saw a 20 to 40 percent drop in movie attendance during this period -Taxi receipts and nightclub attendance also fell in TV cities, a

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23 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 Exam 2 UPDATED Exam Questions and CORRECT Answers Golden Age of TV - CORRECT ANSWER --Nearly 455 scripted series produced in 2016 --versus 182 in 2002 - Currently in this age -More critics and network brass refer to as "peak tv" --meaning it's more difficult to separate higher quality shows from merely good and steadfastly mediocre Broadcast TV - CORRECT ANSWER and actors) - -Program Producers (studios, producers, write

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17 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 Exam 2 ACTUAL UPDATED Exam Questions and CORRECT Answers Eras of Television - CORRECT ANSWER digital - Birth of broadcast, network, post-network, Color Television Introduction - CORRECT ANSWER Single Camera System - CORRECT ANSWER - Technicolor introduced in 1950's - One camera, one shot at a time, scenes edited together after Three-Camera Live System - CORRECT ANSWER allowed you to switch between shots Big Three Broadcast Networks - CORRECT ANSWER ...

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8 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 Exam 2 ACTUAL Exam Questions and CORRECT Answers eras of TV - CORRECT ANSWER 2009-today - CORRECT ANSWER - CORRECT ANSWER NBC, ABC, CBS - CORRECT ANSWER 2009-today - CORRECT ANSWER - - birth of broad cast TV - network era

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12 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 Exam 1 UPDATED Exam Questions and CORRECT Answers folk culture - CORRECT ANSWER group living in an isolated area subculture - CORRECT ANSWER to the dominant culture popular culture - CORRECT ANSWER - traditional practices held by a small, homogenous - coexist with the dominant culture; exist in opposition - cultural texts, artifacts, and practices which are attractive to large numbers of people; are often mass produced on a global scale

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5 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 - Exam 2 Study Guide UPDATED ACTUAL Exam Questions and CORRECT Answers Telegraph - CORRECT ANSWER - - the precursor of radio technology 1840's - was unable to transmit human voice and was landlocked. Nikola Tesla - CORRECT ANSWER had his patent stolen by Marconi - invented the wireless system Didn't care because he was not an inventor for the money Also invented the Alternating current used for electricity today

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8 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 - Exam 2 Study Guide UPDATED Exam Questions and CORRECT Answers A Birth of a Nation - CORRECT ANSWER b. First blockbuster - a. 1915 - 3 Hour Epic c. 200 million Americans watched it over the next 20 years Broadcasting vs. Narrowcasting - CORRECT ANSWER media content to a mass audience in a one-to-many model - Broadcasting: distributing Narrowcasting: to transmit media to a small audience defined by lifestyle, community or other demographi

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10 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 - Exam 2 Study Guide ACTUAL UPDATED Exam Questions and CORRECT Answers Telegraph - CORRECT ANSWER signals. Nikola Tesla - CORRECT ANSWER technology. - Early communication device using Morse code - Inventor known for AC electricity and radio Guglielmo Marconi - CORRECT ANSWER Soap Operas - CORRECT ANSWER - Pioneer of long-distance radio transmissio

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7 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 - Exam UPDATED ACTUAL Exam Questions and CORRECT Answers Populism - CORRECT ANSWER disregarded by elite groups Gatekeepers - CORRECT ANSWER Atari - CORRECT ANSWER -classic consoles/cartridges -popular until early 1980's - strives to appeal to ordinary people who feel they are - a person that controls access to something - -third party of Nintendo

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3 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 - Exam 1 (COPY) UPDATED ACTUAL Exam Questions and CORRECT Answers Where did the term "media" come from? - CORRECT ANSWER form of Medium borrowed directly from Latin What is Mass Media? - CORRECT ANSWER - "Media" is a plural - The utilization of media to transmit info to a large audience What is Culture? - CORRECT ANSWER - The customs, arts, social institutions, and achievements of a particular nation, people, or other social group

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6 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 EXAM 3 UPDATED ACTUAL Exam Questions and CORRECT Answers Newsholes - CORRECT ANSWER News Desert - CORRECT ANSWER - space not taken up by ads in a newspaper - country/area without a local newspaper Citizen Journalisim - CORRECT ANSWER - - Activist amateurs: internet and blogs - many news organizations attempt to use citizen journalisim to make up for the lost journalist due to downsizing - crystalized in South Korea by Oh Yeon-ho because he believed that the press was...

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8 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 EXAM 3 UPDATED Exam Questions and CORRECT Answers Newsholes - CORRECT ANSWER News Desert - CORRECT ANSWER - Space not taken up by ads in a newspaper - county/area without a local newspaper Citizen Journalism - CORRECT ANSWER - news reported and distributed by citizens, rather than professional journalists and for-profit news organizations Blogs - CORRECT ANSWER - online journals where people and companies post their thoughts and other content, usually related ...

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6 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 EXAM 3 ACTUAL UPDATED Exam Questions and CORRECT Answers Newshole - CORRECT ANSWER News Desert - CORRECT ANSWER - the space not taken up by ads in a newspaper. - County/Area that does not have a local newspaper. Loss of newspaper associted with political polarization, lower voter turnout, and hugher government expenses. Citizen Journalism - CORRECT ANSWER blogs - Activist amateurs who use the Internet and News organizations use them due to the loss of journali...

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6 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS

MAS 101 EXAM 3 ACTUAL Exam Questions and CORRECT Answers Newsholes - CORRECT ANSWER News Desert - CORRECT ANSWER - space not taken up by ads in a newspaper - country/area without a local newspaper Citizen Journalisim - CORRECT ANSWER - - Activist amateurs: internet and blogs - many news organizations attempt to use citizen journalisim to make up for the lost journalist due to downsizing - crystalized in South Korea by Oh Yeon-ho because he believed that the press was not do...

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6 pages

Written in 2024/2025

Grade A+

STANFORDGRADESS