International marketing

Extensive and detailed summary of the book 'Global Marketing' by Sven Hollensen. All chapters except 5, 7 and 18. Including notes of the lessons and the powerpoint slides. With this summary I got an 8.5 for the exam. You don't need the book anymore!

Summary of the chapters you need to know for the exam in term 2. The most important subjects are marked with red color.

Summary of the book 'Global Marketing' by Svend Hollensen. The summary contains each chapter that needs to be studied for the exam. Furthermore, every lecture has been processed in the summary. Includes graphs, tabels and other necessary visual material.

Summary of the book Global Marketing. All chapters except 5, 7 and 18 are not. All notes of the lessons are also included in the summary.

Summary of the book Global Marketing sixth edition by Svend Hollensen. Zie de bundel voor de samenvatting gecombineerd met de begrippen.

Summary of all the concepts associated with the chapters for the International Marketing exam. See bundle together with the summary of the book

Due to the fact that the Table of Content of the summary resembles that of the book, extra information can easily be traced back in the textbook