AND ANSWERS GRADED A+
✔✔what is by far the best form of advertisement - ✔✔word of mouth
✔✔when selling you should be - ✔✔scincere
✔✔there are three things you should consistently sell - ✔✔yourself, your products, your
services
✔✔what are the three taxes everyone must pay - ✔✔state, federal, fica
✔✔what is the average sales markup in your salon - ✔✔100%
✔✔what percent should be spend on advertising in your salon - ✔✔2-6
✔✔what is the average space allotment for your station in the typical salon - ✔✔6x6
✔✔what are the three taxes you will pay as a salon owner, not counting the ones
everyone pays - ✔✔self employment, personal property, unemployment
✔✔when a corporation makes a profit where does the money go - ✔✔to the
shareholders
✔✔when looking for a building to rent what things do you need to consider - ✔✔good
repair, ventilation, ground floor, parking, lease, zoning/location
✔✔what are some disadvantages to owning a booth rent salon - ✔✔no control of hours,
no extra income from stylists
✔✔when are times you should advertise - ✔✔new service, new help, slow months,
coupons, education
✔✔what are some special events you should plan on selling for - ✔✔holidays,
weekends, special events
✔✔what should you do with your insurance - ✔✔bid out every two years
✔✔selling is providing people with something they ___ and ___ - ✔✔need, want
✔✔what are the 6 profit spots in a salon - ✔✔reception, styling station, displays +
dividers, drying area, windows, shampoo bowls
, ✔✔what is the first thing that is listed on our customer countdown sheet - ✔✔is your
salon clean
✔✔what are the licenses needed to open up a salon and run it - ✔✔individual,
business/city optional: sales
✔✔what ownership do you receive all profits, but you bare all losses - ✔✔individual
✔✔in a corporation who makes all the decisions - ✔✔board
✔✔when selling, you should never underestimate your patrons ______ or _____ and
what they can ________ - ✔✔wants, needs, afford
✔✔what is the purpose of advertising? what does your sheet say? - ✔✔keep the public
informed of what you have to offer
✔✔where are three places you should put your logo - ✔✔letterheads, business cards,
checks
✔✔when you sell products, you should get to know them so you do not look - ✔✔stupid
✔✔in personal development what is most important - ✔✔enjoy your work
✔✔you should avoid what type of people in your salon - ✔✔dooms-dayers and fault
finders
✔✔you should always pay attention to the basic rules of __________ - ✔✔common
sense
✔✔what is the type of ownership with the most liability - ✔✔individual
✔✔what should you do with your retail displays - ✔✔change them
✔✔what is your total income minus expenses - ✔✔net income
✔✔what is like cancer and you should stay away from - ✔✔doomsday people
✔✔what are some times you run specials on products but not services - ✔✔busy times
✔✔always be professional in what - ✔✔business
✔✔how do you figure the cost to run your salon per day - ✔✔total expenses dived by
total days open