Stukent Chapters 7-10 Semester Test
Questions and Answers 100% Pass
In what year was the first YouTube video uploaded? - ✔✔2005
True or False: YouTube is the second most-visited website in the world. - ✔✔true
Although there are millions of advertisers on YouTube, only ___ percent of
small businesses advertise on the popular video platform. - ✔✔9
True or False: All YouTube advertisements are in video form. - ✔✔false
Which of the following was presented in the text as a good way to hook your
viewer? - ✔✔Showing a recognizable influencer or celebrity
True or False: You need to pay close attention to whom you want consuming
your YouTube ads; targeting is important. - ✔✔true
What are the ranking factors of a successful YouTube channel? - ✔✔both choices
True or False: Posting new videos consistently isn't important. - ✔✔false
You'll want your video ad on YouTube to be between __________. - ✔✔15-60 seconds
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, True or False: Quality sound, great visuals, a message and theme, and a call to
action (CTA) are elements to consider when creating an effective video as part of a
business strategy. - ✔✔true
Spiegel and Murphy wanted to create a platform where users could share
_____ photos. - ✔✔real
Snapchat was originally launched as _____ in 2011. - ✔✔picaboo
True or False: Baby Boomers make up a large portion of Snapchat's user base. - ✔✔false
Which of the following is NOT an ad type available on Snapchat? - ✔✔all of these
True or False: A business should switch up its Snapchat ads weekly for
optimal performance. - ✔✔true
True or False: A business that has Snapchat adds doesn't need to post a story. - ✔✔false
True or False: Viewers love to see behind-the-scenes footage from their
favorite brands. - ✔✔true
True or False: The first step for a business' marketing strategy is to define
measurable objectives. - ✔✔true
Content created for Snapchat should be _____, prepared, and presentable. - ✔✔planned
Brittie Donald, All Rights Reserved © 2025 2
Questions and Answers 100% Pass
In what year was the first YouTube video uploaded? - ✔✔2005
True or False: YouTube is the second most-visited website in the world. - ✔✔true
Although there are millions of advertisers on YouTube, only ___ percent of
small businesses advertise on the popular video platform. - ✔✔9
True or False: All YouTube advertisements are in video form. - ✔✔false
Which of the following was presented in the text as a good way to hook your
viewer? - ✔✔Showing a recognizable influencer or celebrity
True or False: You need to pay close attention to whom you want consuming
your YouTube ads; targeting is important. - ✔✔true
What are the ranking factors of a successful YouTube channel? - ✔✔both choices
True or False: Posting new videos consistently isn't important. - ✔✔false
You'll want your video ad on YouTube to be between __________. - ✔✔15-60 seconds
Brittie Donald, All Rights Reserved © 2025 1
, True or False: Quality sound, great visuals, a message and theme, and a call to
action (CTA) are elements to consider when creating an effective video as part of a
business strategy. - ✔✔true
Spiegel and Murphy wanted to create a platform where users could share
_____ photos. - ✔✔real
Snapchat was originally launched as _____ in 2011. - ✔✔picaboo
True or False: Baby Boomers make up a large portion of Snapchat's user base. - ✔✔false
Which of the following is NOT an ad type available on Snapchat? - ✔✔all of these
True or False: A business should switch up its Snapchat ads weekly for
optimal performance. - ✔✔true
True or False: A business that has Snapchat adds doesn't need to post a story. - ✔✔false
True or False: Viewers love to see behind-the-scenes footage from their
favorite brands. - ✔✔true
True or False: The first step for a business' marketing strategy is to define
measurable objectives. - ✔✔true
Content created for Snapchat should be _____, prepared, and presentable. - ✔✔planned
Brittie Donald, All Rights Reserved © 2025 2
