POSB Bank's Case Study
POSB Bank is a Singaporean bank providing consumer banking operations and is the eldest local Bank in uninterrupted existence in Singapore. The banking institution functions as a member of DBS Bank, which bought the organization and its affiliates. Before its purchase, the Bank was a significant public bank delivering low-cost financial operations to Singaporeans. This paper will provide a blog post analysis of POSB Bank using the social capital theory and PR strategy on POSB Bank.
Written for
- Institution
-
Western Governers University
- Course
-
COM 4321
Document information
- Uploaded on
- January 25, 2024
- Number of pages
- 4
- Written in
- 2023/2024
- Type
- Essay
- Professor(s)
- Unknown
- Grade
- A+