Marketing management master + premaster

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25 items

Notes from ALL the lectures of Marketing Channel Management - Inge Geyskens 2018/2019 additional info from some papers included

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$6.61
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Personal notes from all the lectures of the course Marketing Channel Management given by Dr. Inge Geyskens in 2018-2019 for the master Marketing management. Important things are highlighted, some example questions for the exam and additional information from the compulsory papers are included.

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  •  Bundle
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  •  • 95 pages • 
  • by fwouter • 
  • uploaded  04-10-2018
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Summary compulsory papers Brand Management - Dr. ir. Henk Roest 2018/2019 Master Marketing Management

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$7.81
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A detailed summary of the (12) compulsory papers on the 'Brand Management' course given by Henk Roest, for the master Marketing Management. Important findings are highlighted in yellow, difficult English words have been translated and other important issues are thick-printed. The document is provided with a handy table of contents per lecture. For any formulas I like to refer to the original papers.

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  •  Bundle
  • Summary
  •  • 65 pages • 
  • by fwouter • 
  • uploaded  13-09-2018
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