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Unit 21 - Training and Development
BTEC Business Unit 21 - Training and Development, Learning Aim C. Awarded a Distinction. 
 
Learning aim: C (C.P5, C.M3, C.D3) 
 
C. Develop an appropriate induction programme for a group of new starters in a selected business.
- Essay
- • 7 pages •
BTEC Business Unit 21 - Training and Development, Learning Aim C. Awarded a Distinction. 
 
Learning aim: C (C.P5, C.M3, C.D3) 
 
C. Develop an appropriate induction programme for a group of new starters in a selected business.
Unit 21 - Training and Development
BTEC Business Unit 21 - Training and Development. Awarded a Distinction. 
Learning aims: A and B (A.P1, A.P2, B.P3, B.P4, A.M1, B.M2, A.D1, B.D2) 
 
Learning aims 
In this unit you will: 
 
A. Investigate training and development in a selected business 
B. Examine the planning and delivery of training programmes in a selected business
- Essay
- • 12 pages •
BTEC Business Unit 21 - Training and Development. Awarded a Distinction. 
Learning aims: A and B (A.P1, A.P2, B.P3, B.P4, A.M1, B.M2, A.D1, B.D2) 
 
Learning aims 
In this unit you will: 
 
A. Investigate training and development in a selected business 
B. Examine the planning and delivery of training programmes in a selected business
Unit 19 - Pitching for a New Business
BTEC Business Unit 19 - Pitching for a New Business. Awarded a Distinction. 
 
Learning aim: A (A.P1, A.P2, A.M1, A.D1) 
 
Learning aims 
In this unit you will: 
A. Explore potential ideas for a micro-business start-up
- Essay
- • 11 pages •
BTEC Business Unit 19 - Pitching for a New Business. Awarded a Distinction. 
 
Learning aim: A (A.P1, A.P2, A.M1, A.D1) 
 
Learning aims 
In this unit you will: 
A. Explore potential ideas for a micro-business start-up
Unit 17 - Digital Marketing
BTEC Business Unit 17 - Digital Marketing. Awarded a Distinction. 
 
Learning aims: A and B (A.P1, A.P2, B.P3, B.P4, B.P5, A.M1, B.M2, A.D1, B.D2) 
 
Learning aims 
In this unit you will: 
A. Examine the role of digital marketing within the broader marketing mix 
B. Investigate the effectiveness of existing digital marketing campaign
- Essay
- • 17 pages •
BTEC Business Unit 17 - Digital Marketing. Awarded a Distinction. 
 
Learning aims: A and B (A.P1, A.P2, B.P3, B.P4, B.P5, A.M1, B.M2, A.D1, B.D2) 
 
Learning aims 
In this unit you will: 
A. Examine the role of digital marketing within the broader marketing mix 
B. Investigate the effectiveness of existing digital marketing campaign
Unit 9 - Team Building in Business
BTEC Business Level 3. Team Building Unit 9 - High Merit 
 
Learning aim: A (A.P1, A.P2, A.M1, A.D1)
- Essay
- • 6 pages •
BTEC Business Level 3. Team Building Unit 9 - High Merit 
 
Learning aim: A (A.P1, A.P2, A.M1, A.D1)
Exam Unit 7 - Business Decision Making - Powerpoint pitch
Unit 7 - Business decision making. Presentation Pitch to investors.
- Exam (elaborations)
- • 7 pages •
Unit 7 - Business decision making. Presentation Pitch to investors.
Unit 7 - Business Decision Making
Unit 7 - Business Decision Making Exam. Awarded a Distinction. 
Assessment outcomes 
AO1 
Demonstrate knowledge and understanding of the concepts, key terms, functions, processes and theories that determine business decisions 
AO2 
Apply knowledge and understanding of the factors that influence decision making to real-life business scenarios 
AO3 
Analyse and evaluate evidence and data, demonstrating the ability to interpret the potential impact and influence on complex business planning and ...
- Exam (elaborations)
- • 12 pages •
Unit 7 - Business Decision Making Exam. Awarded a Distinction. 
Assessment outcomes 
AO1 
Demonstrate knowledge and understanding of the concepts, key terms, functions, processes and theories that determine business decisions 
AO2 
Apply knowledge and understanding of the factors that influence decision making to real-life business scenarios 
AO3 
Analyse and evaluate evidence and data, demonstrating the ability to interpret the potential impact and influence on complex business planning and ...
Unit 2 - Developing a Marketing Campaign
Unit 2 - Developing a Marketing Campaign - Sondy Pillows. Awarded a Distinction. 
Assessment outcomes 
AO1 
Demonstrate knowledge and understanding of marketing principles, concepts, processes, key terms, data sources and definitions 
AO2 
Analyse marketing information and data, demonstrating the ability to interpret the potential impact and influence on marketing campaigns AO3 
Evaluate evidence to make informed judgements about how a marketing campaign should be planned, developed and adapt...
- Exam (elaborations)
- • 2 pages •
Unit 2 - Developing a Marketing Campaign - Sondy Pillows. Awarded a Distinction. 
Assessment outcomes 
AO1 
Demonstrate knowledge and understanding of marketing principles, concepts, processes, key terms, data sources and definitions 
AO2 
Analyse marketing information and data, demonstrating the ability to interpret the potential impact and influence on marketing campaigns AO3 
Evaluate evidence to make informed judgements about how a marketing campaign should be planned, developed and adapt...
Unit 2 - Developing a Marketing Campaign
Unit 2 - Developing a Marketing Campaign - Sondy Pillows. Awarded a Distinction. 
Assessment outcomes 
AO1 
Demonstrate knowledge and understanding of marketing principles, concepts, processes, key terms, data sources and definitions 
AO2 
Analyse marketing information and data, demonstrating the ability to interpret the potential impact and influence on marketing campaigns AO3 
Evaluate evidence to make informed judgements about how a marketing campaign should be planned, developed and adapt...
- Exam (elaborations)
- • 9 pages •
Unit 2 - Developing a Marketing Campaign - Sondy Pillows. Awarded a Distinction. 
Assessment outcomes 
AO1 
Demonstrate knowledge and understanding of marketing principles, concepts, processes, key terms, data sources and definitions 
AO2 
Analyse marketing information and data, demonstrating the ability to interpret the potential impact and influence on marketing campaigns AO3 
Evaluate evidence to make informed judgements about how a marketing campaign should be planned, developed and adapt...
Unit 2 - Developing a Marketing Campaign
Unit 2 - Developing a marketing campaign - Sondy Pillows. Earned a Distinction. 
Assessment outcomes 
AO1 
Demonstrate knowledge and understanding of marketing principles, concepts, processes, key terms, data sources and definitions 
AO2 
Analyse marketing information and data, demonstrating the ability to interpret the potential impact and influence on marketing campaigns AO3 
Evaluate evidence to make informed judgements about how a marketing campaign should be planned, developed and adapte...
- Exam (elaborations)
- • 8 pages •
Unit 2 - Developing a marketing campaign - Sondy Pillows. Earned a Distinction. 
Assessment outcomes 
AO1 
Demonstrate knowledge and understanding of marketing principles, concepts, processes, key terms, data sources and definitions 
AO2 
Analyse marketing information and data, demonstrating the ability to interpret the potential impact and influence on marketing campaigns AO3 
Evaluate evidence to make informed judgements about how a marketing campaign should be planned, developed and adapte...
Unit 19 - Pitching for a New Business
Unit 7 - Business Decision Making
Family and Households
Family and Households
Unit 7 - Business Decision Making