Mar3023 exam 2 ucf Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Mar3023 exam 2 ucf? On this page you'll find 3 study documents about Mar3023 exam 2 ucf.
All 3 results
Sort by
-
Mar3023 Exam 2 UCF Latest Update Already Passed
- Exam (elaborations) • 14 pages • 2024
- Available in package deal
-
- $9.99
- + learn more
Mar3023 Exam 2 UCF Latest Update 
 
Already Passed 
 
Consumer Decision Process represents the steps that consumers go through before, during, 
and after making purchases 
 
Need Recognition The first step in the consumer decision process; can be classified as 
functional, physiological, or both. 
 
Functional Pertain to the Performance consumers associate with a product/service 
 
Psychological needs pertain to the personal gratification consumers associate with a product 
or service 
 
Informa...
-
Mar3023 Exam 2 UCF Study Questions and Answers 2024-2025 Graded A
- Exam (elaborations) • 6 pages • 2024
-
- $11.99
- + learn more
Consumer Decision Process - represents the steps that consumers go through before, during, and after making purchases 
 
Need Recognition - The first step in the consumer decision process; can be classified as functional, physiological, or both. 
 
Functional - Pertain to the Performance consumers associate with a product/service 
 
Psychological needs - pertain to the personal gratification consumers associate with a product or service 
 
Information Search - Second step of the buying process, ...
-
SPR22_MAR3023 Chapter 1
- Summary • 4 pages • 2022
-
- $2.99
- + learn more
MAR3023 : Overview of Marketing textbook notes
Fear of missing out? Then don’t!
Do you wonder why so many students wear nice clothes, have money to spare and enjoy tons of free time? Well, they sell on Stuvia! Imagine your study notes being downloaded a dozen times for $15 each. Every. Single. Day. Discover all about earning on Stuvia