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CCM Masterson Detailed Summary CH 1-3
- Summary • 22 pages • 2020
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Detailed summary --> Marketing: an Introduction, 4th edition. Written in the academic year 19/20. 
Language summary: English (request for a Dutch version is possible)
Chapters 1, 2 and 3 are covered. The subsections of the summary are in accordance with the subsections of the book (chronological order). All terminology is covered. The most important exhibitions are incorporated, if not: the exhibition number is mentioned in any case.
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