Guest lectures Study guides, Class notes & Summaries

FULL SUMMARY of the course Marketing Communication and the Consumer, written in English. The guest lectures will not be asked on the exam so I therefore excluded the notes I took during these lectures. The summary is already long enough as it is ;). All articles are summarized and lecture notes are included. These are clearly categorized via the table of contents. Good look studying!!

This Strategic Marketing Management Summary includes all the material from the course (including notes & web and guest lectures) to pass the exam!

This Digital Media Summary (328064-M-6) covers all the material for the exam, including answers to the quizzes and notes and examples from class, guest lectures, and simulations/assignments of 2023.

This is a summary of the course "digital organization" in the academic year , semester 1. It contains the slides, lecture notes, the book as well as the guest lectures. An overview can be found on the first 2 pages. It also includes some example questions for the exam.

This summary contains everything from the Business Architecture & Transformation (BM03BIM) course from the Master of Business Information Management. This summary has been developed by a group of 7 students, and with mutual efforts, we created this master summary. We combined all our notes from the lectures and guest lectures, resulting in this powerful help tool for the open-book exam. As a result of having this summary with my open-book exam, I have never walked out of the exam hall so hap...

Good all-in summary of: - All lectures (+ guest lectures) - All answers from the tutorials - Summary of the mandatory articles - tested among 5 people and all achieved passing grades

Notes of all lectures, including Bernd's and guest lectures, written in nov-dec 2023 for the course Corporate Social Responsibility, part of the minor Business Administration: Managing Strategy and Marketing, at the University of Amsterdam

An extensive summary of all mandatory papers and guest lectures of the course Sustainable Finance & Value Creation (323081-M-6). Each paper covers the research question, hypotheses, data collection, methodology, results, and an overall conclusion.

PM for DISCOUNT :) This summary contains all the materials from lectures that are needed for your exams. It also consists of guest lectures, which might differ from year to year. Following this summary helped me achieve an 8/10 grade in my final examination. The summary is pretty recent, so do not hesitate to check it out! Good luck on your exams. Please leave a positive rating if satisfied ! :)

A summary of all lectures and the course notes together. All lecture, including the guest lectures, can be found in the summary.

Lecture 1 – Introducing Topic & Course Lecture 2 – Chapter 1 and 3 Lecture 3 – Digital innovation, technological progress and developing innovation strategies Lecture 4 – Building the innovative organization Lecture 5 – Sources and search strategies of innovation Guest lecture Paperfoam Lecture 6 – Innovation Networks Lecture 7 – Dealing with uncertainty Lecture 8 – Creating new products and services Lecture 9 – Exploiting open innovation and collaboration L...