Marketing en communicatie Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Marketing en communicatie? On this page you'll find 44 study documents about Marketing en communicatie.
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Summary Marketing Communications
- Summary • 33 pages • 2020
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I follow the direction 'international' in year 4 of the HBO Communication course. This is an English summary of the book Marketing Communications by John R. Rossiter, Larry Percy and Lars Bergkvist. It contains the chapters: 1,2,3,4,5,8,9,12. According to my teacher, these were the most important chapters for the exam.

In English: I am following the course 'international' in year 4 of the study Communication. This is an English summary of the book Marketing Communications by John R. Rossite...
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Summary Marketing Communications A European Perspective
- Summary • 67 pages • 2020
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Summary of "Marketing Communications: A European Perspective" 6th edition, chapters 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 13 & 14. Some models of the book included. Suitable for pre-master students C&B or IBC or first-year bachelor students Communication and Information Sciences or International Business Communications.
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Summary Marketing Communications A European Perspective
- Summary • 67 pages • 2020
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Summary of "Marketing Communications: A European Perspective" 6th edition, chapters 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 13 & 14. Some models of the book included. Suitable for pre-master students C&B or IBC or first-year bachelor students Communication and Information Sciences or International Business Communications.
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All Articles for the course Marketing and Persuasive Communication
- Summary • 22 pages • 2020
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Summary of all the articles for the course 'Marketing and Persuasive Communication'
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Lectures Marketing and Persuasive Communication
- Class notes • 42 pages • 2020
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All lectures of the course 'Marketing and Persuasive Communication'
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Quiz questions MPC
- Other • 9 pages • 2020
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Quiz questions for the course Marketing and Persuasive Communication.
Very useful, I really recommend it!!
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Notes lectures MPC 2020-2021
- Class notes • 27 pages • 2020
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All notes of all lectures of marketing and persuasive communication.
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Marketing Communication summary
- Summary • 36 pages • 2020
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Summary of the course Marketing Communication
1st year IBC, 2nd period
This is a summary of the book, the lecture slides, and the lecture notes
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Hoorcolleges Marketing Communication
- Class notes • 40 pages • 2019
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Summary of the lectures of the course Marketing Communication. Pictures and examples from the lectures are added. Written in English with occasional Dutch translation. Suitable for first-year students of the bachelor CIW and IBC and pre-master students of CIW and IBC.
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Summary Marketing Communication and the Consumer (cohort 2019)
- Summary • 51 pages • 2019
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This is an english-written summary from the lectures of Marketing Communication ant the consumer. Some terms are translated to dutch. 

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