Marketing research Study guides, Class notes & Summaries
Looking for the best study guides, study notes and summaries about Marketing research? On this page you'll find 9599 study documents about Marketing research.
Page 2 out of 9.599 results
Sort by
-
BASIC MARKETING RESEARCH 9TH EDITION BY TOM J. BROWN - TEST BANK
- Exam (elaborations) • 534 pages • 2023
-
- $23.44
- 1x sold
- + learn more
1. A famous case in the 1980s involved Coca-Cola introducing New Coke after much research. The failure of New Coke was largely due to 
 	a. 	a narrow conception of the research. 
 	b. 	uneven caliber of researchers. 
 	c. 	poor problem definition. 
 	d. 	late and occasional erroneous findings. 
 	e. 	personality and presentation differences. 
ANSWER: 	c 
RATIONALE: 	The release and imminent failure of the New Coke campaign stemmed from a lack of the correct problem definition by Coca-Cola. See...
-
2023-2024 [Marketing Research An Applied Orientation,Malhotra,6e] Test Bank: Your Pathway to A+ Grades
- Exam (elaborations) • 923 pages • 2023
-
- $30.48
- 1x sold
- + learn more
The Test Bank for [Marketing Research An Applied Orientation,Malhotra,6e] is your definitive guide for exam preparation. Featuring practice exam questions and official exams and answers, your roadmap to passing the class in 2023-2024 is here.
-
CE8 Internationale Marketingstrategie Samenvatting (in het Engels) - Alle tentamenstof - ISBN: 9781473778696
- Summary • 37 pages • 2023
- Available in package deal
-
- $5.50
- 54x sold
- + learn more
Ik heb hiermee een 8.5 gehaald. 
 
Samenvatting CE8 Internationale Marketing - International Marketing Strategy 9e druk H1 tm H12 - Alle tentamenstof - Commerciële Economie - Jaar 2 blok 4. De samenvatting is geschreven in het Engels. 
 
Samenvatting van alle stof uit H1 tm H12 uit International Marketing Strategy die nodig is voor het tentamen CE8 Internationale Marketingstrategie. In de samenvatting zijn afbeeldingen uit het boek gebruikt om alles overzichtelijk te maken. 
 
Document is ov...
-
TEST BANK for Marketing Management 6th Edition by Dawn Iacobucci Updated All Chapters A+
- Exam (elaborations) • 140 pages • 2023
-
- $17.98
- 10x sold
- + learn more
TEST BANK for Marketing Management 6th Edition by Dawn Iacobucci Updated All Chapters A+ Chapter 1: Why Is Marketing Management Important? Chapter 2: Customer Behavio r Chapter 3: Segmentation Chapter 4: Targeting Chapter 5: Positioning Chapter 6: Products: Goods and Services Chapter 7: Brands Chapter 8: New Products and Innovation Chapter 9: Pricing Chapter 10: Channels of Distribution Chapter 11: Advertising Messages and Marketing Communications Chapter 12: Integrated Marketing Communications...
-
Test Bank for Marketing Management 4th Edition By Mark Johnston Greg Marshall
- Exam (elaborations) • 829 pages • 2023
- Available in package deal
-
- $17.49
- 20x sold
- + learn more
ANSWERS ARE AT THE END OF EACH CHAPTER 
Test Bank for Marketing Management 4th Edition By Mark Johnston Greg Marshall 
| Answers are at the end of each chapter 
 
TABLE OF CONTENTS: 
Chapter 1: Marketing in Today’s Business Milieu 
Chapter 2: Marketing Foundations: Global, Ethical,Sustainable 
Chapter 3: Elements of Marketing Strategy, Planning, and Competition 
Chapter 4: Market Research Essentials 
Chapter 5: CRM, Big Data, and Marketing Analytics 
Chapter 6: Understand Consumer and Business...
And that's how you make extra money
-
2023-2024 [Marketing Research Methodological Foundations,Iacobucci,10e] Test Bank: Your Pathway to A+ Grades
- Exam (elaborations) • 454 pages • 2023
-
- $30.48
- 1x sold
- + learn more
The Test Bank for [Marketing Research Methodological Foundations,Iacobucci,10e] is your definitive guide for exam preparation. Featuring practice exam questions and official exams and answers, your roadmap to passing the class in 2023-2024 is here.
-
MNM3702 ASSIGNMENT 3 FOR MARKETING RESEARCH 2023
- Exam (elaborations) • 7 pages • 2023
-
- $2.81
- 1x sold
- + learn more
MNM3702 ASSIGNMENT 3 FOR MARKETING RESEARCH 2023 100% TRUSTED workings, explanations and solutions. For assistance call or whatsapp us on +25479 811 9845 .
-
Test Bank for M: Marketing, 8th Edition by Dhruv Grewal
- Exam (elaborations) • 700 pages • 2023
-
- $39.99
- 11x sold
- + learn more
Test Bank for M: Marketing 8e 8th Edition by Dhruv Grewal, Michael Levy. ISBN 1181. Full Chapters test bank included (Ch 1 to 19) 
 
Section One: ASSESSING THE MARKETPLACE 
Chapter 1: Overview of Marketing 
Chapter 2: Developing Marketing Strategies and a Marketing Plan 
Chapter 3: Digital Marketing: Online, Social, and Mobile 
Chapter 4: Conscious Marketing, Corporate Social Responsibility, and Ethics 
Chapter 5: Analyzing the Marketing Environment 
 
Section Two: UNDERSTANDING THE MARKETPLACE...
-
Summary marketing research methods - all exam material
- Summary • 82 pages • 2022
-
- $8.26
- 3x sold
- + learn more
An extensive summary of all the exam material for the course 'marketing research methods', given at the RUG as part of the MSC marketing management. The summary is extensive and therefore, you don't need to buy or read the materials yourself. Good luck with studying for the exam!
-
HRM3706 Assignment 2 (COMPLETE ANSWERS) Semester 1 2024
- Exam (elaborations) • 17 pages • 2023
-
- $2.85
- 20x sold
- + learn more
HRM3706 Assignment 2 (COMPLETE ANSWERS) Semester 1 2024 - DUE April 2024 ;100% TRUSTED workings, explanations and solutions. for assistance Whats-App....0.6.7..1.7.1..1.7.3.9 ............ Question text Nomsa feels her low performance rating is unfair as she was not aware of all the concerns and deadlines. During which stage can Nomsa raise her dissatisfaction? a. Performance contract b. Performance development c. Performance appraisal d. Monitoring and evaluation Clear my choice Question 2 Ans...
Did you know that on average a seller on Stuvia earns $82 per month selling study resources? Hmm, hint, hint. Discover all about earning on Stuvia