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Bundel Boek en Hoorcollege Service Marketing
- Package deal • 2 items • 2018
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- $7.47
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Een bundel met daarin de uitwerkingen van de hoorcolleges en het boek voor het vak Service Marketing voor Pre-masters.
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Services Marketing: integrating customer focus across the firm: All Chapters
- Summary • 79 pages • 2018
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- $6.32
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This summary contains all essential points and concepts per chapter of the book: Services Marketing: integrating customer focus across the firm. And offers good support in preparation for examinations.
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Summary Services Marketing: Integrating Customer Focus Across the Firm (3rd. European ed.)
- Summary • 65 pages • 2017
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- $7.46
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Summary Services Marketing: Integrating Customer Focus Across the Firm, 3rd European Ed. (excl. Ch. 9)
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Services 324
- Summary • 60 pages • 2017
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- $5.32
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Notes sufficient for tests & exams
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Service Marketing ALL LECTURES [Pre-Master Marketing Management 2017/2018 Tilburg University]
- Class notes • 70 pages • 2017
- Available in package deal
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- $8.05
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All lectures of the course 'Service Marketing' given by Hans Haans at Tilburg University.
Pre-master Marketing Management 2017/2018. Language: Moslty English, a bit Dutch.

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Summary Book Services Marketing
- Summary • 78 pages • 2016
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- $10.91
- 127x sold
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Summary of the book Services Marketing: Integrating Customer Focus Across the Firm, complemented with topics/theories discussed during the lectures. Written in English. 

Course: Services Marketing
Lecturer: Hans Haans
Tilburg University
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Services Marketing, chapters: 1-11 and 13-18
- Summary • 35 pages • 2015
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- $7.23
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Summary of the chapters 1-11 and 13-15 from Services Marketing written by Alan Wilson Valerie A. Zeithaml Mary Jo Bitner & Dwayne D. Gremler; Second (2nd) European edition.
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Summary Book Chapters 1-18 (Exam)
- Summary • 70 pages • 2015
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- $8.62
- 38x sold
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This summary contains all the chapters of the book "Marketing Services - Integrating Customer Focus Across The Firm" (. Alan Wilson et al) which students are considered Pre-Master Marketing Management indicated for Services Marketing. It is an English summary of 70 pages, containing references to the book (eg see table 2.1 on page 89).
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Services Marketing
- Summary • 40 pages • 2012
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- $4.02
- 146x sold
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Summary of the book "Services Marketing: Integrating Customer Focus across the firm. Only chapter 12 misses in this summary. This is the substance of this book is to be known for Services Marketing course at the university.
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