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PSY 1310 MKT301 Kerin-QuestionBank-4Ps-Pt1/MKT301 Kerin book Testbank Pricing, Channels, SCM, Marcom
- Exam (elaborations) • 313 pages • 2021
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PSY 1310 MKT301 
Kerin-QuestionBank-4Ps-Pt1/MKT301 Kerin book – Testbank – 
Pricing, Channels, SCM, MarcomPSY 1310 MKT301 
Kerin-QuestionBank-4Ps-Pt1/MKT301 Kerin book – Testbank – 
Pricing, Channels, SCM, Marcom 
PSY 1310 MKT301 
Kerin-QuestionBank-4Ps-Pt1/MKT301 Kerin book – Testbank – 
Pricing, Channels, SCM, Marcom 
CHAPTER 13 
BUILDING THE PRICE FOUNDATION 
MULTIPLE CHOICE QUESTIONS 
13-1 CHAPTER OPENING EXAMPLE CONCEPTUAL 
What do Expedia, Travelocity, and Priceline have in com...
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