Digital marketing

ASSIGNMENT 3 – COMPULSORY This is your final portfolio (the examination). Before answering the question, ensure that you: • Work through units 1 to 11 in the study guide. • Work through all the chapters previously mentioned as well as chapters 14, 17, 20 and 21 in the prescribed book. • Conduct additional research on the required topics. QUESTION In Assignment 1 you worked on the digital marketing plan, website and SEO and in Assignment 2, you worked on online advertising, e-com...

This document presents a detailed digital marketing plan for LGS Plant-Based, a South African SME specializing in plant-based food products. It covers six key components of a digital marketing plan including situation analysis, objectives, target market, strategy, budget, and measurement. The assignment also includes practical recommendations tailored for LGS Plant-Based, website design and content strategies, as well as on-page and off-page SEO techniques. The content is aimed at improving the ...

Unlock a comprehensive, high quality MNM3714 Assignment 01 Semester 01 (2025). This document offers detailed analyses, strategic insights, and actionable recommendations on digital plans, website optimisation, and SEO-essential for assignment success and exam preparation. SAVE TIME, ENHANCE YOUR UNDERSTANDING, AND BOOST TOUR GRADES!

MNM3714 ASSIGNMENT 02 SEMESTER 02 ANSWERS DUE 27 SEPTEMBER 2024 QUESTION In Assignment 1 you worked on the digital marketing plan, website and SEO for the SME. In this assignment, you will need to advise the SME on the best online advertising approach, create an e-commerce website for the SME and suggest how they can use mobile marketing. Your tasks as a digital marketing specialist for the SME are specified below. 1 Online advertising: Briefly differentiate between affiliate, influencer an...

MNM3714 ASSIGNMENT 01 SEMESTER 02 ANSWERS DUE 23 AUGUST 2024 ADDENDUM A – CASE STUDY Lenyora Alkaline And the journey begins… Lenyora Alkaline water was established by Shanique Segoati and Kutlwano Segoati in 2018 after researching and experiencing the benefits of alkaline powder for health. Through their bottled water, Shanique and Kutlwano aims to provide consumers with water that will assist with reducing health issues such as acid reflux, ulcers and heartburn. They settled on the ...