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AESC 2050 EXAM 2 FINAL EXAM ACTUAL PREP
QUESTIONS AND WELL REVISED ANSWERS -
LATEST AND COMPLETE UPDATE WITH
VERIFIED SOLUTIONS – ASSURES PASS
At the start of the Advertising lecture, Dr. Kiepper showed 4 short commercials by
2 poultry companies taking alternate views of by the poultry industry.
A. hormone use
B. antibiotic use
C. free-range
D. cage- free
E. heritage breeds - ANSWER: B. antibiotic use
Match the Advertising Persuasive Technique with the Appeals To:
2. Ethos A. emotion
3. Logos B. reason, facts
4. Pathos C. credibility and character - ANSWER: C B
A
Which of the following is an INTRINSIC motivation?
A. Achievement B. Conformity C. Image D. Self- Acceptance E. Power -
ANSWER: D
Which of the following is an EXTRINSIC value:
A. Affiliation
B. Benevolence
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C. Community Feeling
D. Financial Success
E. Universalism - ANSWER: D
The use of persuasive techniques in advertising dates back to the "Rhetorical
Triangle" developed by:
A. Aristotle
B. Plato
C. Descartes
D. Socrates
E. Nietzsche
- ANSWER: A
Food companies using marketing that states NO HORMONES are using:
A. Associative advertising (we all do this)
B. Anti-advertising (none of us do this)
C. Implicative advertising (we don't - so they must)
D. Spin advertising (we do it - but they do it more)
E. None of the above - ANSWER: C
Advertising, especially of a biased or misleading nature, used to promote or
publicize a particular cause or point of view is called .
A. Advertising
B. Marketing
C. Vulgarity
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D. Spin
E. Propaganda - ANSWER: E
What is the home country of our guest speaker Juanfra DeVillena?
A. Brazil
B. Peru
C. Argentina
D. Chile
E. Venezuela - ANSWER: B
Juanfra DeVillena said he got interested in food processing when someone brought
a variety of to his family's New Year's Eve party.
A. Apple products
B. Breads
C. Canned-goods
D. Desserts
E. Eggs - ANSWER: C
During college in his home country, Juanfra DeVillena's father moved his family
Juanfra took a class in Basic English with small children in this country.
A. USA
B. Israel
C. Turkey
AESC 2050 EXAM 2 FINAL EXAM ACTUAL PREP
QUESTIONS AND WELL REVISED ANSWERS -
LATEST AND COMPLETE UPDATE WITH
VERIFIED SOLUTIONS – ASSURES PASS
At the start of the Advertising lecture, Dr. Kiepper showed 4 short commercials by
2 poultry companies taking alternate views of by the poultry industry.
A. hormone use
B. antibiotic use
C. free-range
D. cage- free
E. heritage breeds - ANSWER: B. antibiotic use
Match the Advertising Persuasive Technique with the Appeals To:
2. Ethos A. emotion
3. Logos B. reason, facts
4. Pathos C. credibility and character - ANSWER: C B
A
Which of the following is an INTRINSIC motivation?
A. Achievement B. Conformity C. Image D. Self- Acceptance E. Power -
ANSWER: D
Which of the following is an EXTRINSIC value:
A. Affiliation
B. Benevolence
,2|Page
C. Community Feeling
D. Financial Success
E. Universalism - ANSWER: D
The use of persuasive techniques in advertising dates back to the "Rhetorical
Triangle" developed by:
A. Aristotle
B. Plato
C. Descartes
D. Socrates
E. Nietzsche
- ANSWER: A
Food companies using marketing that states NO HORMONES are using:
A. Associative advertising (we all do this)
B. Anti-advertising (none of us do this)
C. Implicative advertising (we don't - so they must)
D. Spin advertising (we do it - but they do it more)
E. None of the above - ANSWER: C
Advertising, especially of a biased or misleading nature, used to promote or
publicize a particular cause or point of view is called .
A. Advertising
B. Marketing
C. Vulgarity
, 3|Page
D. Spin
E. Propaganda - ANSWER: E
What is the home country of our guest speaker Juanfra DeVillena?
A. Brazil
B. Peru
C. Argentina
D. Chile
E. Venezuela - ANSWER: B
Juanfra DeVillena said he got interested in food processing when someone brought
a variety of to his family's New Year's Eve party.
A. Apple products
B. Breads
C. Canned-goods
D. Desserts
E. Eggs - ANSWER: C
During college in his home country, Juanfra DeVillena's father moved his family
Juanfra took a class in Basic English with small children in this country.
A. USA
B. Israel
C. Turkey
