EXAMINATION TEST 2026 QUESTIONS WITH
ANSWERS GRADED A+
◉ Production. Answer: 1) Making Goods
2) Performing Services
◉ What creates customer value? Answer: Marketing and Production
◉ Producers. Answer: Manufacturers of tangible products and providers
of intangible services
◉ Intermediaries. Answer: Firms that specialize in trade rather than
production and execute tasks related to buying and selling
◉ The Modern "Marketing Concept". Answer:
◉ What is Value? Answer: The Balance of perceived Costs and Benefits
◉ AMA Statement of Ethics. Answer: As Marketers, we must...
-Do no harm
, -Foster Trust in marketing
-Embrace Ethical Values
1) Honesty
2) Responsibility
3) Fairness
4) Respect
5) Transparency
6) Citizenship
◉ This is a visual of the Market Planning and Implementation Cycle..
Answer:
◉ This is a visual representing a target market.. Answer:
◉ What is Product? Answer:
◉ What is Place? Answer:
◉ What is promotion? Answer:
◉ What is Price? Answer: