CFRE | Certified 2025/2026 Practice Exam Pack:
Verified Questions & Expert-Approved Answers
Establishing the financial range of gifts that a donor will reasonably
consider is referred to as a donor: - correct answer rating
The single most important element in a direct mail campaign is: - correct
answer the list of prospective new donors.
Which method is most effective in establishing a two-way relationship with
a donor? - correct answer Allowing the donor to select the time,
frequency and method.
In hiring a firm for contracted services, it is best to start with: - correct
answer referrals.
The most important open line of communication is between the fundraising
director and the organization's - correct answer chief executive officer.
Before beginning to write the case for support for an upcoming campaign, it
is most important to: - correct answer acquire an understanding of the
various donor target markets.
Which of the following is the most critical factor affecting the success of a
capital campaign? - correct answer Leadership by the board.
A nonprofit organization considering a new planned giving/legacy program
must first: - correct answer understand it may take years for a return on
investment.
,The fundraiser has been asked to report on monthly activities. In designing
the written report, what are the best activities to measure? - correct
answer Phone calls, visits, solicitations
An integrated approach to fundraising is best described as: - correct
answer matching cases with constituencies and setting goals for each
segment and each case or campaign.
Which statement is the most true about solo solicitors? - correct answer
May be appropriate depending on the relationship between the prospective
donor and solicitor
Accuracy in constituents' records within an organization's donor database
is best measured by the number of: - correct answer valid addresses
When an evaluation component is being incorporated into a funding
proposal, all of the following steps are necessary except: - correct answer
stating objectives as broadly as possible.
Effective use of volunteers is essential to fundraising success. Which is the
most important rule in using volunteers? - correct answer Avoid wasting
volunteer's time.
What is the best indicator of an individual's capacity for support? - correct
answer level of personal wealth
An organization is faced with embarrassment due to public knowledge that
an audit has raised questions about the expenditures of government
, grants. Concerned about donor reaction, the organization should: - correct
answer be open and forthright in publicly stating its position.
The first part of a fundraising appeal letter that a prospective donor will
usually read is the: - correct answer postscript.
The first step in writing a fundraising marketing plan is to: - correct answer
analyse internal resources, the external environment, and macro factors.
Of the following, the most important reason to maintain records of
donations is to: - correct answer ensure that donors are acknowledged
properly.
In direct mail, different prospecting approaches are best used to determine:
- correct answer cost effectiveness
In a capital campaign program, the "special gift" opportunities offered to
both large and small donors are commonly known as: - correct answer
commemorative gifts
You have analyzed the basic data (participants, income, and expense) from
a direct-mail solicitation. In order to determine the key performances
measurements and effectively evaluate your direct mail program, you will
need to examine the: - correct answer percent participation, average gift
size, net income, average cost per gift, cost of fundraising, and return.
Special events are a major instrument in the promotion of causes and
organizations. They also provide all of the following except a/an: - correct
answer high probability of exceeding the goal.
Verified Questions & Expert-Approved Answers
Establishing the financial range of gifts that a donor will reasonably
consider is referred to as a donor: - correct answer rating
The single most important element in a direct mail campaign is: - correct
answer the list of prospective new donors.
Which method is most effective in establishing a two-way relationship with
a donor? - correct answer Allowing the donor to select the time,
frequency and method.
In hiring a firm for contracted services, it is best to start with: - correct
answer referrals.
The most important open line of communication is between the fundraising
director and the organization's - correct answer chief executive officer.
Before beginning to write the case for support for an upcoming campaign, it
is most important to: - correct answer acquire an understanding of the
various donor target markets.
Which of the following is the most critical factor affecting the success of a
capital campaign? - correct answer Leadership by the board.
A nonprofit organization considering a new planned giving/legacy program
must first: - correct answer understand it may take years for a return on
investment.
,The fundraiser has been asked to report on monthly activities. In designing
the written report, what are the best activities to measure? - correct
answer Phone calls, visits, solicitations
An integrated approach to fundraising is best described as: - correct
answer matching cases with constituencies and setting goals for each
segment and each case or campaign.
Which statement is the most true about solo solicitors? - correct answer
May be appropriate depending on the relationship between the prospective
donor and solicitor
Accuracy in constituents' records within an organization's donor database
is best measured by the number of: - correct answer valid addresses
When an evaluation component is being incorporated into a funding
proposal, all of the following steps are necessary except: - correct answer
stating objectives as broadly as possible.
Effective use of volunteers is essential to fundraising success. Which is the
most important rule in using volunteers? - correct answer Avoid wasting
volunteer's time.
What is the best indicator of an individual's capacity for support? - correct
answer level of personal wealth
An organization is faced with embarrassment due to public knowledge that
an audit has raised questions about the expenditures of government
, grants. Concerned about donor reaction, the organization should: - correct
answer be open and forthright in publicly stating its position.
The first part of a fundraising appeal letter that a prospective donor will
usually read is the: - correct answer postscript.
The first step in writing a fundraising marketing plan is to: - correct answer
analyse internal resources, the external environment, and macro factors.
Of the following, the most important reason to maintain records of
donations is to: - correct answer ensure that donors are acknowledged
properly.
In direct mail, different prospecting approaches are best used to determine:
- correct answer cost effectiveness
In a capital campaign program, the "special gift" opportunities offered to
both large and small donors are commonly known as: - correct answer
commemorative gifts
You have analyzed the basic data (participants, income, and expense) from
a direct-mail solicitation. In order to determine the key performances
measurements and effectively evaluate your direct mail program, you will
need to examine the: - correct answer percent participation, average gift
size, net income, average cost per gift, cost of fundraising, and return.
Special events are a major instrument in the promotion of causes and
organizations. They also provide all of the following except a/an: - correct
answer high probability of exceeding the goal.
