|1
Google Search Ads Certification Questions
with Detailed Verified Answers
Question: Which 2 benefits do marketers get when they use responsive
search ads, broad match, and smart bidding together?
Ans ✅ ✅: : They reach the right user at the right price with ads that are relevant
AND they are able to save time and reinvest in the priorities they value most.
Question: You recently launched a new product called _______. You
want to attract more traffic via google ads but only for searches that are
solely for the product name. How can you attract search traffic for
______ product names queries only?
Ans ✅ ✅: : Using Exact Match
Question: Which of these 3 signals does broad match use to match
search ads with queries?
Ans ✅ ✅: : Language, Geographic, Interests.
Question: In what 2 ways can optimization scores drive marketers
success?
Ans ✅ ✅: : By determining which campaigns to prioritize for improvements AND by
speeding up implementation for enhancements to campaigns.
Question: A startup organic produce delivery service is launching in
cities nationwide. They decide to use phrase match in their search ads
campaign with keywords "organic" "produce" & "delivery". How will
phrase match help the company's search ads campaign?
Ans ✅ ✅: : If the search terms include the keywords meaning their ad will appear.
Question: What are 2 benefits that responsive search ads can provide?
Ans ✅ ✅: : Responsive search ads provide more relevance AND greater flexibility.
, |2
Question: How can you attract search traffic for comfort clogs product
name queries only?
Ans ✅ ✅: : Exact Match
Question: Which method should you use to implement & test broad
match successfully on broad match campaigns to help analyze conversion
data?
Ans ✅ ✅: : You can implement broad match keywords by setting up a one-click
Experiment Apply. This creates an experiment automatically, following all experiment
best practice's.
Question: Which is the best suited for implementing and testing broad
match successfully on broad match campaigns intended to help analyze
conversion data?
Ans ✅ ✅: : Implementing broad match keywords and setting up a one-click
Experiment Apply.
Question: As an advertiser, creating your first search ad in google ads is
a simple five-step process. What is it?
Ans ✅ ✅: : 1. Sign-in
2. choose the + button
3. choose objective, select search ad & enter campaign details
4. Review campaign settings. does it meet guidelines?
5. select publish campaign
Question: What are 2 benefits of using broad match, smart bidding, and
responsive search ads together?
Ans ✅ ✅: : They help advertisers reach the right user, at the right price, with
relevant ads. AND they help save time so marketers can reinvest in their most
important priorities.
Question: What are 3 ways automated bidding can improve efficiency?
Google Search Ads Certification Questions
with Detailed Verified Answers
Question: Which 2 benefits do marketers get when they use responsive
search ads, broad match, and smart bidding together?
Ans ✅ ✅: : They reach the right user at the right price with ads that are relevant
AND they are able to save time and reinvest in the priorities they value most.
Question: You recently launched a new product called _______. You
want to attract more traffic via google ads but only for searches that are
solely for the product name. How can you attract search traffic for
______ product names queries only?
Ans ✅ ✅: : Using Exact Match
Question: Which of these 3 signals does broad match use to match
search ads with queries?
Ans ✅ ✅: : Language, Geographic, Interests.
Question: In what 2 ways can optimization scores drive marketers
success?
Ans ✅ ✅: : By determining which campaigns to prioritize for improvements AND by
speeding up implementation for enhancements to campaigns.
Question: A startup organic produce delivery service is launching in
cities nationwide. They decide to use phrase match in their search ads
campaign with keywords "organic" "produce" & "delivery". How will
phrase match help the company's search ads campaign?
Ans ✅ ✅: : If the search terms include the keywords meaning their ad will appear.
Question: What are 2 benefits that responsive search ads can provide?
Ans ✅ ✅: : Responsive search ads provide more relevance AND greater flexibility.
, |2
Question: How can you attract search traffic for comfort clogs product
name queries only?
Ans ✅ ✅: : Exact Match
Question: Which method should you use to implement & test broad
match successfully on broad match campaigns to help analyze conversion
data?
Ans ✅ ✅: : You can implement broad match keywords by setting up a one-click
Experiment Apply. This creates an experiment automatically, following all experiment
best practice's.
Question: Which is the best suited for implementing and testing broad
match successfully on broad match campaigns intended to help analyze
conversion data?
Ans ✅ ✅: : Implementing broad match keywords and setting up a one-click
Experiment Apply.
Question: As an advertiser, creating your first search ad in google ads is
a simple five-step process. What is it?
Ans ✅ ✅: : 1. Sign-in
2. choose the + button
3. choose objective, select search ad & enter campaign details
4. Review campaign settings. does it meet guidelines?
5. select publish campaign
Question: What are 2 benefits of using broad match, smart bidding, and
responsive search ads together?
Ans ✅ ✅: : They help advertisers reach the right user, at the right price, with
relevant ads. AND they help save time so marketers can reinvest in their most
important priorities.
Question: What are 3 ways automated bidding can improve efficiency?
