Google Certification Exam Questions with
Correct Answers
Of the YouTube platform extensions and innovations, which is a new way to schedule the release of a
prerecorded video?
Tip: This gives brands or creators the ability to build anticipation of a video release through an
upcoming watch page prior to the video being published!
premieres
YouTube creators are the engine of the YouTube ecosystem. Creators are critical to the overall success
of YouTube because they:
Develop the content on YouTube
Grow communities and foster ongoing engagement
Drive revenue for YouTube
What's the definition of Personal Primetime?
Highly engaged moments where viewers turn to YouTube to watch content that they're passionate
about.
Which of the following is not a top reason why users choose YouTube?
to upload photos
The four essential freedoms that define YouTube's values are freedom of expression, freedom of
opportunity, freedom of information, and freedom to belong.
true
, Which of these is not an example of Advanced Audiences?
males 21-34
Luca is a digital media planner and buyer at Conduct Media Group. He works on an account with
Archer & Moss Corp., a large CPG brand that sells children's nutritional products.
Archer & Moss Corp. is looking to reach new parents to promote their range of baby formulas.
Previously, they've struggled to reach parents with children of a specific age versus all parents.
They've produced a series of video ads highlighting the benefits of their range of products, tailored to
the different stages of child development.
How should Luca approach the Archer & Moss Corp. request?
Recommend a plan comprising of two campaigns, one reaching parents of infants and one reaching
parents of toddlers, with the relevant video creative linked to each
generate broad awareness or consideration among a group of people with similar passions
affinity
set up more than one campaign for targeting more specific audiences and reaching a broader pool or
prospects
detailed demographics
develop a unique audience to deliver a niche message to, at scale
custom affinity
Correct Answers
Of the YouTube platform extensions and innovations, which is a new way to schedule the release of a
prerecorded video?
Tip: This gives brands or creators the ability to build anticipation of a video release through an
upcoming watch page prior to the video being published!
premieres
YouTube creators are the engine of the YouTube ecosystem. Creators are critical to the overall success
of YouTube because they:
Develop the content on YouTube
Grow communities and foster ongoing engagement
Drive revenue for YouTube
What's the definition of Personal Primetime?
Highly engaged moments where viewers turn to YouTube to watch content that they're passionate
about.
Which of the following is not a top reason why users choose YouTube?
to upload photos
The four essential freedoms that define YouTube's values are freedom of expression, freedom of
opportunity, freedom of information, and freedom to belong.
true
, Which of these is not an example of Advanced Audiences?
males 21-34
Luca is a digital media planner and buyer at Conduct Media Group. He works on an account with
Archer & Moss Corp., a large CPG brand that sells children's nutritional products.
Archer & Moss Corp. is looking to reach new parents to promote their range of baby formulas.
Previously, they've struggled to reach parents with children of a specific age versus all parents.
They've produced a series of video ads highlighting the benefits of their range of products, tailored to
the different stages of child development.
How should Luca approach the Archer & Moss Corp. request?
Recommend a plan comprising of two campaigns, one reaching parents of infants and one reaching
parents of toddlers, with the relevant video creative linked to each
generate broad awareness or consideration among a group of people with similar passions
affinity
set up more than one campaign for targeting more specific audiences and reaching a broader pool or
prospects
detailed demographics
develop a unique audience to deliver a niche message to, at scale
custom affinity
