ADMN 400 Exam Bank – Marketing, Finance, and
Business Environment Questions with Answers
Description:
This exam collection provides 100% correct answers for ADMN 400, covering
financial planning, marketing research, consumer behavior, and external business
environments. It addresses promotional strategies, relationship marketing, product
differentiation, and market segmentation. A practical resource for reinforcing
business concepts and preparing for exams.
Financial planning - answer✔✔process of looking at your current financial
condition, identifying your goals, and anticipating steps towards meeting those goals.
PITI - answer✔✔Principal, interest, taxes, and insurance Which of the following is
the first step in the marketing research process? - answer✔✔study the current
situation The marketing department of a community college invites a group of
students to participate in a guided discussion of their college experience, including
what they like and dislike, and how their expectations of college life differ from their
actual experiences. What form of marketing research is the community college
using? - answer✔✔Focus group Data a company collects itself when consumers
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, test its products is ________. - answer✔✔Primary data Perfect Pizza likes to find
out directly from customers what customers like and don't like. Management brings
together groups of customers and asks them questions about the company and its
products. This is an example of which of the following?3 - answer✔✔Focus group
Management of Alright Airlines wanted to know why passengers were not selecting
their flights, so they hired a company to make phone calls to former customers to
find out why they switched to a different airline. What type of research did Alright
Airlines conduct? - answer✔✔Survey What is the BEST way for a company to
gather information that it needs quickly? - answer✔✔Secondary data A retail
store increases its hours of operation so that it is open from 9:00 a.m. until 9:00 p.m.
Monday through Friday, and 9:00 a.m. until 6:00 p.m. on Saturday and Sunday.
Which form of utility does this represent? - answer✔✔Time In response to
growing consumer demand for environmentally friendly products, a retailer of men's
clothing offers a selection of vegan and leather-free footwear and carries only items
that meet a strict set of environmental standards. This would BEST reflect which
element of the company's external environment? - answer✔✔Sociocultural
enviornment Exciting Electronics, Inc. provides options for its customers. Its products
can be purchased online or at retail stores. What is Exciting Electronics providing? -
answer✔✔Place utility For every $100 Jason spends each month on groceries at
his favorite store, he receives 10 cents off a gallon of gas, so Jason often will drive
out of his way to shop at this store. This is an example of ________. -
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Business Environment Questions with Answers
Description:
This exam collection provides 100% correct answers for ADMN 400, covering
financial planning, marketing research, consumer behavior, and external business
environments. It addresses promotional strategies, relationship marketing, product
differentiation, and market segmentation. A practical resource for reinforcing
business concepts and preparing for exams.
Financial planning - answer✔✔process of looking at your current financial
condition, identifying your goals, and anticipating steps towards meeting those goals.
PITI - answer✔✔Principal, interest, taxes, and insurance Which of the following is
the first step in the marketing research process? - answer✔✔study the current
situation The marketing department of a community college invites a group of
students to participate in a guided discussion of their college experience, including
what they like and dislike, and how their expectations of college life differ from their
actual experiences. What form of marketing research is the community college
using? - answer✔✔Focus group Data a company collects itself when consumers
1
Page
, test its products is ________. - answer✔✔Primary data Perfect Pizza likes to find
out directly from customers what customers like and don't like. Management brings
together groups of customers and asks them questions about the company and its
products. This is an example of which of the following?3 - answer✔✔Focus group
Management of Alright Airlines wanted to know why passengers were not selecting
their flights, so they hired a company to make phone calls to former customers to
find out why they switched to a different airline. What type of research did Alright
Airlines conduct? - answer✔✔Survey What is the BEST way for a company to
gather information that it needs quickly? - answer✔✔Secondary data A retail
store increases its hours of operation so that it is open from 9:00 a.m. until 9:00 p.m.
Monday through Friday, and 9:00 a.m. until 6:00 p.m. on Saturday and Sunday.
Which form of utility does this represent? - answer✔✔Time In response to
growing consumer demand for environmentally friendly products, a retailer of men's
clothing offers a selection of vegan and leather-free footwear and carries only items
that meet a strict set of environmental standards. This would BEST reflect which
element of the company's external environment? - answer✔✔Sociocultural
enviornment Exciting Electronics, Inc. provides options for its customers. Its products
can be purchased online or at retail stores. What is Exciting Electronics providing? -
answer✔✔Place utility For every $100 Jason spends each month on groceries at
his favorite store, he receives 10 cents off a gallon of gas, so Jason often will drive
out of his way to shop at this store. This is an example of ________. -
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Page
